Nielsen Is Finally Including Online Viewers in Its Television Ratings

Nielsen, the company that determines whether or not your beloved television shows even matter, has been perching dangerously on the verge of irrelevancy for years—but all that's about to change. After sitting idly by as internet viewership skyrocketed, Nielsen has finally decided to start taking note of the unhealthy… » 4/30/13 11:54am 4/30/13 11:54am

Arrington: Consumer Reports Needs To Get Its Act Together on iPhone 4

Mike Arrington has a post over at TechCrunch taking Consumer Reports to task over their iPhone 4 coverage. And it's true! It feels like there's a new Consumer Reports update every day that either repeats or directly contradicts the previous day's. It's well worth a read to see it all laid out like this, especially for… » 7/15/10 1:52pm 7/15/10 1:52pm

Tivo PowerWatch Program Sells Detailed User Info to Advertisers

Tivo's been selling data about people's viewing habits—what shows and commercials they watch (or skip), when they pause, fast-forward, rewind and so on—to advertisers for around a year. Now they're adding personal info to the Chex Mix of ratings data they sell: age, income, marital status and ethnicity. » 11/08/07 2:15am 11/08/07 2:15am