Gizmodo: red cross

Haiti Text Message Donations Top $10 Million [Haiti]

Kyle VanHemert — Sat, 16 Jan 2010 08:40:57 EST

Faced with an "unprecedented mobile response," mGive and the Red Cross have collected over $10 million in relief for Haiti. With text donations pouring in at a rate of 10,000 a second, and average donations of $10 automatically charged to phone bills of mobile users, mGive's system has proved essential for those looking to contribute.

For a full list of ways to donate, as well as how to avoid scams while doing so, check out LifeHacker's guide.

It's now also possible to donate via iTunes. [NewsDaily]

Text Message Donations to Haiti Pass $4 Million [Haiti]

Kyle VanHemert — Thu, 14 Jan 2010 14:45:59 EST

mGive, a non-profit organization working with Red Cross to collect donations via text message, has announced that they have collected over $4 million for Haitian relief. Jenifer Snyder, mGive's executive director, said that donations are coming in at the rate of $200,000 an hour, though they have capacity to take on more.

By way of comparison, Red Cross collected only $400,000 in mobile donations after Hurricane Katrina in 2005.

To donate in increments of $10, text the word "Haiti" to the number 90999, or visit the Red Cross site for more information. [PhysOrg]

Augmented Reality Used By Red Cross To Target Japanese Nerdlingers [Augmented Reality]

Kat Hannaford — Mon, 21 Dec 2009 15:00:29 EST

Man alive, even Japan's Red Cross Society is technologically-savvy. Commuters rushing through Akihabara station recently were treated to an augmented reality campaign urging them to donate blood. Anime girls in short skirts = instant win for the blood bank.

NEC TVs were set up in the Tokyo station and as someone walked past, their image was captured on the screen and superimposed with a blue wig or even a nurse's dress if they were lucky. What the hell blue hair has to do with donating blood is beyond me, but it's an innovative way to turn heads. Perhaps they should trial it in the Western world, where we're not already desensitized to the image of scantily-clad cartoon characters. [CrunchGear]

Target, Red Cross First Aid Kit [Gadgets]

Travis Hudson — Fri, 30 Jun 2006 10:17:13 EDT

Everyone knows you haven't lived until a Black Cat has exploded in the palm of your hand, preferable with the fist closed. Sure you can pour water on the wound and try to clean it up before going to the hospital, but this first aid and preparedness kit from Target should do the trick this fourth when your hands are burned to a crisp. This kit includes whistles, dust masks, duct tape, a poncho, a radio, a color book and even more. It sounds more like a detox kit rather than a first aid kit, but whatever. Travis Hudson

First Aid & Preparedness Kit [Yanko]