<![CDATA[Gizmodo: Rokr]]> http://cache.gawker.com/assets/base/img/thumbs140x140/gizmodo.com.png <![CDATA[Gizmodo: Rokr]]> http://gizmodo.com/tag/rokr http://gizmodo.com/tag/rokr <![CDATA[ Lightning Review: Motorola ROKR E8 Music Phone ]]> The Gadget: The Moto E8 ROKR is a candybar music phone that makes use of a touch-sensitive, haptic feedback panel on the bottom half of the phone. It's nearly buttonless, save for a few on the side.

The Price: $199 (after 2-year contract)

The Verdict: Long story short, the hardware is great, the music interface is decent, the T-Mobile interface sucks. But let's start with the good. Not only do I like build quality, and how the button layout changes according to the phone's function, I also like that the haptic feedback really feels like the phone has buttons (Herrman is still convinced there aren't haptics). As a music player, the capacitive ring and menu system give it an iPod sort of feel, which is nice. It's pretty easy to use, and doesn't suffer from much lag. Syncing with Windows Media Player is a relatively painless process, but that means it's also Windows only (Mac Users have to transfer files via MicroSD, ugh).

The thing that makes me never want to touch the phone again is T-Mobile's UI skin, which takes competent phone software and turns it into a laggy, unresponsive pile of crap. Seeing as this phone is a T-Mo exclusive, I think it's important to highlight how much I dislike it. Frequently I try to enter into a menu for the camera, or text messages, only to be thrown back to the MyFaves home screen. After hitting another button in response, the phone decides it wants to go to the app I was originally trying to use, and then respond to my subsequent button pushing. The dialog boxes also like to clash with the menus, which allow for frequent input errors. I liken the process to playing voicemail tag with someone, which is to say it's totally annoying.

Other than that, it's just slow, the capacitive ring is no good for navigating the main menu, and trying D-pad feels cramped. So while I think the phone is an above average candybar, I'd hold out for a version running different software.

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Fri, 04 Jul 2008 13:00:00 EDT Adrian Covert http://gizmodo.com/index.php?op=postcommentfeed&postId=5022095&view=rss&microfeed=true
<![CDATA[ T-Mobile Gets the Motorola ROKR E8 ]]> Motorola is attempting to turn its fortunes around with the new ROKR E8—and it looks like T-Mobile users will be able to get their hands on one. No word yet on pricing or availability. [Boy Genius]

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Thu, 14 Feb 2008 21:04:36 EST Sean Fallon http://gizmodo.com/index.php?op=postcommentfeed&postId=356814&view=rss&microfeed=true
<![CDATA[ First Video of Moto ROKR E8's 100% Buttonless Touch Interface ]]>
Straight from the Motorola press party, we've got video of the ROKR E8. Check out the phone-to-music player's ModeShift keypad morphing action. Could this be the music phone they get right?

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Mon, 07 Jan 2008 01:59:36 EST matt buchanan http://gizmodo.com/index.php?op=postcommentfeed&postId=341443&view=rss&microfeed=true
<![CDATA[ More Info Surfaces: Moto ROKR E8 ]]> Looks like that Motorola ROKR E8 we first showed you a few weeks ago is fo' reals. In addition to that cool-beans backlit keypad, we're liking that "Omega Wheel" navigation device that makes it easy to jump around your music and menus. Plus, there are haptic controls that give your finger a little vibrating action whenever you press a key. Besides that coolness, the other specs are nothing surprising for this GSM/GPRS phone, giving you a 2MP camera, 2GB of internal storage, a microSD slot and an FM radio. And hey, there's a 3.5mm headphone jack that'll accommodate normal headphones. No pricing was announced but it will be rolling out in Europe in Q1 of next year. [Unwired View]

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Tue, 18 Sep 2007 07:50:06 EDT Charlie White http://gizmodo.com/index.php?op=postcommentfeed&postId=300861&view=rss&microfeed=true
<![CDATA[ Another ROKR Leak: The W5 Looks like Darth Maul's Phone ]]> Following the leaky loo of the ROKR U9 is the ROKR W5, which is a quad-band GSM clamshell that has EDGE, Bluetooth, miniUSB, 20MB internal memory, a microSD slot, and a sad little 1.3-megapixel camera. It actually kind of seems like weak sauce, Mount Doom-inspired paint job aside. More details when we crib them, naturally. [Unwired View]

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Wed, 12 Sep 2007 10:25:07 EDT Matt Buchanan http://gizmodo.com/index.php?op=postcommentfeed&postId=299024&view=rss&microfeed=true
<![CDATA[ Rokr U9 Pictures and Specs Show Motorola Design Still in the Wilderness ]]> A new Motorola clamshell, the Rokr U9 has had pics and specs leaked online. And what do we think? Well, smoked mirror effects and ergo-pebble-cum-designer sex toy do not a zexy phone make. See for yourselves in the gallery, then ogle at the specs below.

1.4 128 160 px 65K Color OLED display
Measures 90 48.6 16.4 mm
Weighs 87.5 grams
GSM850/900/1800/1900, GPRS/EDGE
2 megapixel camera (no autofocus, no flash)
1.8 QVGA 240 320 px 262K color internal display
MicroSD memory card slot
MP3 player
USB and Bluetooth stereo connectivity
Touch-sensitive keys.
But hey, I'm just a disgruntled Motorola user, so what do I know? [PC Pop via Unwired View]

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Wed, 12 Sep 2007 10:00:47 EDT AddyDugdale http://gizmodo.com/index.php?op=postcommentfeed&postId=298987&view=rss&microfeed=true
<![CDATA[ Moto Rokr E8 Has Backlit Nubs For Keys ]]> These first shots of the Motorola Rokr E8 from zol.com.cn shows the unique keypad that Moto went with. Instead of regular keys, they've got little nubs that need to be back-illuminated. When you're dialing, all the keys are lit; but when you're playing music, the numbers are dimmed and only the music controls are bright. This could be even greater if the keys' backlit images could change in the background, but it doesn't seem like the E8 is advanced enough to do that. [Zol.com via IDNES via Phonearena]

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Fri, 31 Aug 2007 16:15:06 EDT Jason Chen http://gizmodo.com/index.php?op=postcommentfeed&postId=295642&view=rss&microfeed=true
<![CDATA[ ETS Motorola S71 Headphone Sunglasses ]]> If you own a Bluetooth headset but aren't happy with how ridiculous you look wearing it, then these may be for you. The ETS Motorola S71 is a combination pair of sunglasses/headphones/Bluetooth headset/opposite sex repellent. The device, which is apparently also known as the O ROKR Pro, has buttons on the frame which let you control a music player. It can charge over an optional USB cable, and there is no word on price or launch date yet. I'm hoping for too much, and never. [Mobile Whack]

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Tue, 07 Aug 2007 06:16:05 EDT msparkes http://gizmodo.com/index.php?op=postcommentfeed&postId=286698&view=rss&microfeed=true
<![CDATA[ Motorola Quietly Introduces MOTOROKR T505 Bluetooth Music FM Transmitter Speakerphone ]]> Today at the Motorola holiday show in NYC, amid a sea of RAZR-style phones and accessories that many Giz readers have already seen, Motorola showed off a few new items. The coolest (we hope) will be the ROKR T505 speakerphone. Like its predecessors in the T line, this one clips to the visor above your head. But unlike those older models, this one earns the ROKR badge by taking stereo streaming audio from your phone or music player via Bluetooth A2DP profile.

It can either play it through speakers, or transmit it via FM to your car stereo. I am leery of this double-wireless action, and the demo was in too noisy a room for quality evaluation, but the Moto folks seem confident. One cool thing: it scans for clean frequencies, and when it finds one, it says aloud, "Tune your radio to 90.7." It also speaks caller ID out loud, and has 20 hours of battery life. Pricing and availability are not yet announced.

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Thu, 26 Jul 2007 20:46:16 EDT Wilson Rothman http://gizmodo.com/index.php?op=postcommentfeed&postId=283055&view=rss&microfeed=true
<![CDATA[ Motorola Expands ROKR Music Phone Line with PEBL U9 ]]> motorokrpebl.jpgJust like with the MotoRIZR Z6, Motorola is taking an old phone and placing the ROKR moniker on it, essentially turning it into a badged music phone. This time they're taking the Moto PEBL U9 and making it a Moto ROKR U9.

It's got RAZR2-like music controls, mini USB headphones (no 3.5mm jack), and the same round PEBL design. PhoneScoop is guessing that the "9" in U9 will mean this is going to have 3G, like other 9-series phones from Motorola, but it's still unconfirmed. [Phonescoop]

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Thu, 12 Jul 2007 17:40:26 EDT Jason Chen http://gizmodo.com/index.php?op=postcommentfeed&postId=277912&view=rss&microfeed=true
<![CDATA[ ROKR Z6: Motorola New Music Phone Won't Make Elvis Proud ]]>

Old rockers never die. Unless you played for Thin Lizzy. Or Lynyrd Skynyrd. Or bought an original ROKR, the music phone that defined how music phones should never ever be done. If you bought one of those, you probably were dead already or wanted to get shot after a few minutes with it.

Motorola wants to change this (again) with the ROKR Z6, including 64MB of RAM inside and up to 2GB memory expansion slot, Windows Media Player sync and USB 2.0 High Speed connection in a 16mm thick slider phone with dedicated playback keys. Have they finally got it? More information after the jump.

ROKR Z6 Specs

Thin, narrow slider with a multi-modal design and rich colors, materials and finish
2.0 megapixel camera
Supports a variety of audio formats such as MP3, AAC, AAC+, WMA and other popular formats
3.5mm headset jack connection, and a dedicated lock switch
Bluetooth stereo support of Advanced Audio Distribution profile (A2DP) and Audio Video Remote Control Profile (AVRCP)
Internal memory and up to 2 GB of microSD* removable memory for extra storage for music, pictures and other media
USB 2.0 high speed connectivity for fast file transfers and data access
Video capture and playback
CDMA 800/1900, CDMA 1X/ EV-DO, 1900 Mhz receive diversity
Display: 2.0" QVGA with vivid colors
Browser: WAP2.0
BREW: 3.1.4
Messaging via MMS, SMS
Mobile Phone Tools support for PC synch of phonebook, contacts, and media
Integrated Bluetoothâ„¢ Class 2 wireless technology for hands-free connectivity

In other words, nothing new under the sun. Motorola claims their connectivity is better than the competition, transferring a song in 2 to 3 seconds. Whether that's Led Zep's "Stairway to Heaven" or The Sex Pistols' "God Save The Queen" is yet to be known. They are also selling the ROKR S9, a Bluetooth stereo headset that matches the phone styling.

Hopefully, the software will really be better than the previous generations. Otherwise, they don't stand a chance against the Samsungs and Sony Ericssons of this world.

Product page [Motorola]

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Tue, 15 May 2007 15:07:35 EDT Addy Dugdale http://gizmodo.com/index.php?op=postcommentfeed&postId=260629&view=rss&microfeed=true
<![CDATA[ Touchscreen Moto ROKR E6 Video Tour ]]> We were kind of skeptical of the Moto ROKR E6 Linux phone at first glance, but after watching the video and seeing what we can do, there may be room for this in our pockets yet. Noah from PhoneDog gives you a walk-through of the ROKR E6's UI, complete with an Apple iPhone skin that he installed himself.

All in all, Noah says the phone isn't very polished. You can't go into widescreen mode, but it does run Linux and have some nice hardware features. Since it doesn't "rock as hard as it should," he's sending this back to Asia where it came from. You can make up your own decision though.

Phonedog [Threebase]

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Thu, 03 May 2007 21:30:29 EDT Jason Chen http://gizmodo.com/index.php?op=postcommentfeed&postId=257613&view=rss&microfeed=true
<![CDATA[ Motorola to Ship ROKR E6 Sans iTunes: Stepping Aside for the iPhone? ]]> moto_rokr_e6.jpgMotorola announced it will ship its ROKR E6 music phone later this month but conspicuously absent from its feature list is iTunes. That'll be replaced by the loathsome RealPlayer. Doing damage control on a phone that was doomed from the start, Motorola is positioning this candy bar as a PDA.

When we saw the E6 passing through the FCC in October, we thought it might have iTunes on board, but now it sounds like Motorola's getting out of the way of something. What could that be? Oh, yeah, perhaps the iTunes contract has expired just in time for Apple's upcoming iPhone. Looks like cannon fodder for the looming Apple juggernaut.

Nevertheless, we're liking the way this E6 has a 3.5mm headphone jack instead of that oddball size of the Motorola Q's phone jack which won't let you use regular earbuds. Also along for the ride are a 2-megapixel camera and a relatively large 2.4-inch display. It also has an FM radio and an SD card slot for up to two gigs of storage.

Overall, it's similar to its predecessor, with the advantage of running Linux underneath but still making us wonder why it exists at all. No price was announced, but it'd better be cheap or it will again be DOA.

Motorola unveils iTunes-less ROKR [Reg Hardware]

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Wed, 06 Dec 2006 09:55:52 EST Charlie White http://gizmodo.com/index.php?op=postcommentfeed&postId=219696&view=rss&microfeed=true
<![CDATA[ Motorola ROKR E6 Passes FCC, Linux Fanboys Throw Awkward High Fives ]]> The Motorola ROKR E6, or E690 as the engineers call it, was just approved by the FCC, much to Linux fans' delight. It will follow up older ROKR phones, possibly with iTunes capabilities, and will run Motorola's Linux OS.

The phone will have a touchscreen instead of a keypad, and will be loaded with a 2-megapixel camera, FM transmitter, and stereo Bluetooth capabilities. The iTunes integration seems like a long shot, seeing as this runs Linux. But, it does have GSM capabilities, which means it may be in your Cingular-stained hands someday soon. If you're looking for a break from the "me too" pretty, but low functionality thin phones, this may be the one for you.

FCC Filing [FCC via Crunchgear]

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Fri, 20 Oct 2006 19:45:36 EDT Jason Chen http://gizmodo.com/index.php?op=postcommentfeed&postId=209185&view=rss&microfeed=true
<![CDATA[ Oakley/Motorola O ROKR Reviewed (Verdict: Good, But Has Issues) ]]> orokr.jpgSimilar in design to the Thump 2, this O ROKR combines a pretty decent set of shades with the Bluetooth-enabled headphones which allow you to stream music from an iPod or a Bluetooth-enabled phone straight to your listen-holes. To make this work with your iPod, you'll need to buy a NaviPlay Bluetooth iPod Adapter, and to make it work with Bluetooth phones you will need a phone with A2DP support.

The sound quality was good with both the iPod and the Bluetooth phones, but with the NaviPlay there was some distortion in the high end, possibly due to Bluetooth 1.2 not being able to handle that much data being streamed. Other than this, the calling part is acceptable and the buttons located on the left and right side are pretty easy to reach.

It's available now for $249. The NaviPlay for iPod integration costs $99.

Review: Oakley O ROKR with NaviPlay iPod Transmitter [Mobile Mag]

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Mon, 05 Jun 2006 15:58:54 EDT Jason Chen http://gizmodo.com/index.php?op=postcommentfeed&postId=178482&view=rss&microfeed=true
<![CDATA[ Motorola ROKR E2 With iTunes (??) ]]> 13624_MotImage.jpgThere's some talk that the new ROKR will have iTunes installed, something that everyone said would probably never happen again. However, because the E2 runs Motorola's Linux-based OS, which in turn can run iTunes, it seems plausible.

The original ROKR E1 flopped and rumors of Apple's move to make a mobile phone means that manufacturers will probably be kept away from the iTunes license for the time-being. However, if the E2 is a big enough improvement, there may be some hope. No mention of it on the Motorola page, though.

Product Page [Motorola]

Motorola ROKR E2 to Include iTunes After All? [MobileBurn]

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Tue, 18 Apr 2006 11:35:26 EDT johnb http://gizmodo.com/index.php?op=postcommentfeed&postId=167970&view=rss&microfeed=true
<![CDATA[ ROKR E2 Approved by FCC, Still Might Suck ]]> rokr-e2-1-thumb.jpgThe ROKR E2 that we saw iTunesless at CES back in January might actually include iTunes after all. The loveable Apple music player is actually mentioned once in the user manual.
airplane mode
...You can use the phone's iTunes music player and other non-calling features in airplane mode

Weird thing is, this is the only place that iTunes is mentioned, not even in the music-player section. This phone also features a QVGA display, SD card expansion, Bluetooth, 1.3-megapixel camera and is expected to be released this summer.

ROKR E2 Manual (pdf) [FCC via MobileTracker]

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Mon, 17 Apr 2006 13:29:12 EDT Travis Hudson http://gizmodo.com/index.php?op=postcommentfeed&postId=167709&view=rss&microfeed=true
<![CDATA[ Song Limit Upgrade on Motorola ROKR? ]]> Observant tipster Evan DiBiase was rooting around the iTunes 6.0.3 binary file while lamenting the 100-song limit on his ROKR iTunes phone, and noticed some mysterious references to upgradePhone . One thing led to another and suddenly DiBiase found a link that led him to the iTunes Music Store. He saw the screen above, offering more tunes on a ROKR...for a price. DiBiase thinks Apple could have upgrade plans up its sleeve, charging extra to break through that unfortunate 100 song ceiling.

Other tipsters added that some Asian providers are allowing their customers only 50 songs on their ROKR phones, and that this is a page that lets them pay to upgrade to 100. One can only wonder if there is indeed some movement on this 100-song limit, though, especially with recent talk of a deal between Motorola and Microsoft and rumors of Apple's own 'Mobile Me' MVNO cellphone network.

Upgrade Your ROKR [3/25/84 via TUAW]

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Thu, 16 Feb 2006 13:30:11 EST Charlie White http://gizmodo.com/index.php?op=postcommentfeed&postId=155253&view=rss&microfeed=true
<![CDATA[ Xensaxion: ROKR Docking Beats ]]> xensaxion.JPG

We've seen an overabundance of iPod docking speakers, so it shouldn't be too much of a surprise to be bombarded with Qool Labs Xensaxion for your Motorola ROKR. A neat little gadget, it's a pair of docking speakers that also allows you to charge the phone, synchronize your files and even take a call using a hands free option. Also works with PCs, desktop, notebook, MP3 Players, CD players and even a portable DVD Players through a a mini-jack audio input. No price just yet.

The Xensaxion, A Set Of Docking Speakers For The ROKR [Oh Gizmo]

Best pricing on the ROKR [Shopping.com]

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Wed, 15 Feb 2006 16:04:37 EST tgrumet http://gizmodo.com/index.php?op=postcommentfeed&postId=154971&view=rss&microfeed=true
<![CDATA[ Live From CES: Motorola Oakley ROKR ]]>
These sunglasses look an awful lot like the THUMP/RAZRWIRE but are in fact much more viable. These are Bluetooth headphones, there is no built-in MP3 player to mess with. It just streams the music from your phone, but all the controls are on the glasses (which have a Plutonite lens and semi-rimless design). This makes it lighter than even the THUMP, but still pretty much just as ugly. These are made to go with the ROKR E2, of course. Available in the first half of 2006, price TBA.

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Thu, 05 Jan 2006 18:37:50 EST Noah R http://gizmodo.com/index.php?op=postcommentfeed&postId=146863&view=rss&microfeed=true
<![CDATA[ ROKR E2-Will It Suck less? ]]> rokr e2.jpg

Yes, it's hard to believe, but CES has brought out the second incarnation of the Motorola ROKR phone, the ROKR E2. It's based on a Linux OS and of course comes loaded with a MP3 player that's compatible with a bunch of different audio formats. A USB 2.0 connection gives you fast transfer rates and you'll be able to drag-and-drop your music from your PC directly to the phone. Has up to 2GB of optional removable SD mass memory, a built-in FM radio, dedicated music keys on the handset s side and front, as well as play/pause, skip backward/forward, and hold. Oh, and don't forget the "airplane" mode which lets you listen to your tunes while in the air. Other features include a 1.3 megapixel camera for pictures, video capture and playback and SCREEN3 technology for zero-click access to news, sports and entertainment content. The best we can do for availability is sometime in the first half of next year. No price set as of now.

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Tue, 03 Jan 2006 16:20:44 EST tgrumet http://gizmodo.com/index.php?op=postcommentfeed&postId=146266&view=rss&microfeed=true
<![CDATA[ ROKR Promises From Motorola ]]> rokr.jpg

Admitting the fact the the original ROKR phone was not only bulky and unattractive, but limited in space for downloaded songs, Ron Garriques, the head of Motorola's mobile unit, has finally stood up and made some promises for the next generation. First of all, the next ROKR will be slimmer and sleeker for sure (he even showed a phone that looked a lot more like a RAZR than a ROKR, with a megapixel camera and stereo headsets to make his point). And no carrier has to stick to just iTunes. They can put whatever music software they want in the new phone.

"Any time a carrier wants iTunes they can have it," Garriques told investors at the UBS Global Communications Conference.
Lesson learned. We forgive you Motorola, for now.

Motorola sees launching new Rokrs in 2006 [Reuters]

Prices and Reviews for first generation Motorola Rokr E1 [CNET]

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Thu, 17 Nov 2005 07:35:13 EST tgrumet http://gizmodo.com/index.php?op=postcommentfeed&postId=137882&view=rss&microfeed=true
<![CDATA[ Sprint Music Store Opens For Business ]]> sprintmusic.jpg
Sprint came out swinging today with the first over-the-air music service for U.S. cellphones. Sprint partnered with Groove Mobile to offer song previews, browsing and downloading for $2.50 per song. Groove isn't playing with kid gloves either—we received this quote from Adam Sexton, Vice President, Marketing and Product Development for Groove Mobile, just moments after the announcement:
"For mobile music, the Sprint Music Store powered by Groove Mobile succeeds where the iTunes ROKR phone failed... The iTunes ROKR phone also requires a computer, a broadband account, a iTunes subscription and a credit card, BEFORE the songs can be transferred to the phone. Young people - who are the largest demographic for music - want instant access to the hottest new bands. And the Sprint Music Store powered by Groove Mobile delivers."

That's gonna ruin someone's morning in Cupertino. More details after the jump...

Right now, only phones using the Sprint Power Vision Network can use this new service and that includes two new phones, the Sanyo MM-9000 and the Samsung MM-A940 (more on the new phones later).

Sprint has also arrayed a fine collection of music providers for W-O-W. Partners include EMI Music, Sony BMG Music Entertainment, Warner Music Group and Universal Music Group. And while the fee is too high, you'll get two copies of the song: One for your phone and a higher quality version you can download to your PC. I'm looking forward to seeing this interface, because the song browse and play function could make or break it.

Sprint Launches the First Instant, Over the Air Music Download Service in the U.S. [Sprint]

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Mon, 31 Oct 2005 10:04:43 EST tgrumet http://gizmodo.com/index.php?op=postcommentfeed&postId=134129&view=rss&microfeed=true
<![CDATA[ Can You Hear My ROKR Now? ]]> jabraphones.jpgAs soon as the Motorola ROKR hit stores, you knew there'd be a ton of crap to buy around it—so don't look so surprised. The new Jabra C220s stereo headset includes an in-line microphone so you can press a button on the headset, take your call and press the button again to keep listening to your music. Not exactly a brainstorm since Skullcandy has been making these kinds of earphones for years (and for all kinds of mobile phones). But I guess now that Jabra and Cingular have teamed up and, well, it is the ROKR after all, it deserves some attention. These are behind-the-ear style headphones—which you either love or hate depending on ear size and whatnot. $34.99.

Jabra C220s Stereo Headset [Mobilewhack]

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Wed, 21 Sep 2005 09:56:45 EDT Noah R http://gizmodo.com/index.php?op=postcommentfeed&postId=126697&view=rss&microfeed=true
<![CDATA[ Airtime ]]>

Push Pause On The Mobile Music Revolution


By Carlo Longino

The launch of the Motorola ROKR was hyped as a seminal moment for music and mobile phones. While there had been plenty of handsets before that could play music files, the combination of Apple, the iPod and a mobile phone was too enticing to resist.

Then Motorola unveiled the phone, held everybody's attention for about 10 minutes, then lost it to the iPod nano. And rightly so, really. There's been plenty written here and elsewhere about the ROKR's shortcomings, so we won't dwell on that. But one of the most common complaints about the phone—its rather arbitrary 100-song limit—is illustrative of the conflicts that promise to keep mobile music a niche application for the time being.

The ROKR is limited to 100 songs, apparently, so that it won't cannibalize iPod sales. It's a short-sighted restriction designed solely to protect Apple's interests—it doesn't really help Motorola, and it certainly doesn't do anything for people that buy the phone expecting it to live up to the iPod's reputation. The quality of the device itself takes a back seat to a company trying to put its interests above everybody else's, even the consumer's. These sorts of decisions are par for the course in the mobile industry, usually perpetrated by wireless carriers who have turned the phrase "show me the money" from an annoying movie tagline into a business model.

Carriers care about handsets only as vehicles to sell other services, whether it's a monthly voice plan, music downloads or the kitchen sink. So until they can set up a way to make owners of music phones spend more money, the devices will largely stay in the background. The carriers don't care about helping you carry around one less device; they see music phones just as a way to create another revenue stream.moto_razr_v3x2.jpg

"The carriers don't want to create a phone that's a great music player that doesn't drive some other form of revenue," says Mark Donovan, senior analyst at wireless research firm M:Metrics.

Perhaps this partly explains why the ROKR is so disappointing. Operators don't really care how good it is as a music player—since users just download tracks from iTunes and move them over to the phone, the carrier's not making any money out of it. The only potential benefit, then, is that they might attract some new users and sell some phones based just on the iTunes compatibility. But if it's not driving any additional revenue for them, they're not going to want to subsidize it very heavily, so it's got to be cheap on its own. This could explain why Motorola went with a retooled version of a year-old handset, rather than putting iTunes in a RAZR.

For a long while, carriers had the idea that the only music people listened to on their phones would be music they'd bought from the carrier's download service. Any consumer, of course, recognizes that this is a stupid idea. Who would want to give up their entire music library, and who wants to have music they could only listen to on their mobile phone?

sonyericssonW800.jpgThis conflict is furthermore set against the backdrop of record labels that want to drive up the standard $1 per download price consumers have accepted. Carriers don't have a problem with this, since they see the idea that people can download music from anywhere, not just when they're in front of their computer, as something for which they can charge a premium. But the idea that somebody would go through a cumbersome process on their phone to pay more for a download with more restrictions just so they can listen to it right away, rather than wait and download it on a computer then sync it to a portable device is pretty questionable.

"When I think about how people browse or buy music from iTunes or a similar service, I have a hard time seeing that being a great experience on a mobile phone," Donovan says. "If as I'm doing that, the big payoff is that I get to pay twice as much for the music as I could on my PC, that just doesn't add up to me as something that's going to be more than a novelty for quite a while."

The end result of this is most mobile carriers sitting on the fence when it comes to combining music and mobile phones. They're happy to push the streaming services they sell, but often end up playing a little fast and loose when it comes to people listening to their own music on phones. At worst, they disable the file-transfer or music playback functionality of the devices, and and best, they do what they can to de-emphasize the fact that it's actually possible.

"In the United States, just about everybody with a mobile phone has an Internet-connected PC, and in many ways, that's where their hub is, in the entertainment space, for things like a music collection," Donovan says. "So somehow trying to turn the mobile phone into an island is not a strategy that's going to work."

LG-VX8100.jpg imageBut, things are changing, and for all its faults, the iTunes phone might yet have some importance as a tool to induce competition, if nothing else. Verizon, for instance (which has a history of disabling certain Bluetooth functionality on some phones), released the LG VX8100—which can play MP3s and has music controls on its front—back in July, but only made the music-playback software available the day before the ROKR's release. And Sony Ericsson's W800, the first model in its Walkman range of music phones, is available in the US directly from the manufacturer—but isn't being sold by any carriers.

In the meantime, users are generally left to figure out how to play music on their mobile phones on their own. It's straightforward on some devices from some carriers, but requires some workarounds on many others. Until it's as easy for Joe Public to listen to music on a phone as it is on an iPod, the standalone MP3 player is safe.

"Companies like Nokia and Motorola know how to create great devices," Donovan says. "But creating the great consumer-acceptable music experience that also has a business model with margin in it for the labels and the carriers—that's much more difficult."

Carlo Longino is a writer and analyst that follows the mobile industry. He's co-editor of MobHappy, and also an analyst for Techdirt. He can be reached at carlo@mobhappy.com.

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Tue, 20 Sep 2005 14:20:50 EDT Noah R http://gizmodo.com/index.php?op=postcommentfeed&postId=126549&view=rss&microfeed=true
<![CDATA[ Every Phone Becomes A Music Phone: The 'New' Nokia 6630 ]]>
You've already been teased with an announcement about this Nokia 6630 3G WCDMA phone, but now it's been re-positioned. The ROKR, for all its faults, has influenced several handset makers to play up the tunes. The Fins are the latest to tweak their marketing campaign. The original 6630 was Nokia's first 3G smartphone in Europe. The new 6630 features "special emphasis on music functionality." It comes with a 256-megabyte memory card, but it also supports the 1GB RS-MMC for even higher capacity. Nokia PC Suite software will be required to transfer music and the phone is actually bundled with a Nokia USB MMC/SD reader, which is a nice bonus. A Nokia Audio Adapter is included and converts the 6630's ear-port to a 3.5 mm headphone jack. The phone comes in Rustic Red and Aluminum Gray, and will sell for 500 euros when it comes to market later this month.

Nokia 6630 music edition [New Launches]

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Mon, 19 Sep 2005 09:59:14 EDT Noah R http://gizmodo.com/index.php?op=postcommentfeed&postId=126232&view=rss&microfeed=true
<![CDATA[ MSNBC Pulls Its Own Finger - AL ROKR - Get it? ]]> 0,1658,5047376,00.jpgSay what you will, but it kind of gives me a little bit of a tickle when I see an MSNBC writer send a shout out to another NBC personality. It's kind of insidery, you know? It also reminds me of the way my grandpa used to shuffle into the living room to tell jokes that quickly devolved into nonsense.

The review, otherwise is pretty good. But the last paragraph made me poop a little.

Mke wy fr ROKR, the iTunes phone [MSNBC]

UPDATE - Plus, not only was it a bad joke, but we did it long ago.

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Mon, 12 Sep 2005 14:33:51 EDT johnb http://gizmodo.com/index.php?op=postcommentfeed&postId=125087&view=rss&microfeed=true
<![CDATA[ The nano News and ROKR Re-up ]]> motoapple.jpgThere has been lots of news, rumor and speculation since the ROKR and nano were released last week. Instead of posting dribs and drabs about how hard it is to access the ROKR sim card or the algorithm for determining the weight-offset of the nano when placed inside a pocket protector (took me all darn weekend!), I've decided to glob all the nano-ROKR tidbits into the two mega-posts that follow. So pull up a danish and settle in...

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Mon, 12 Sep 2005 12:32:11 EDT Noah R http://gizmodo.com/index.php?op=postcommentfeed&postId=125063&view=rss&microfeed=true
<![CDATA[ The ROKR Re-up ]]> rokrhand1.jpg
  • When Motorola says 100 songs, they mean it. It turns out that ROKR prevents you from adding more than 100 tunes, even if you are using less than the 512MB of space available (pity all the punk rockers who listen to 3 minute Ramones songs). [Dave's iPaq]

  • The iTunes interface is clunky. Nothing wrong with the software itself, but there is a noticeable lag between screens. Our resident phone expert Carlo Longino Our friendly Phonescoop-er Eric L. says this has nothing to do with the ROKR's ARM7 chip—which is what I though originally—but is instead a function of Motorola's craptacular handset software. (Although Eric said it in a much nicer way!)

  • The ROKR is not the iPhone. Several analysts quoted in every business newspaper that would listen said they believe that Apple still has its own handset in the works. Maybe they are just in disbelief that Steve Jobs would let the ROKR float in the first place (like the rest of us). Or perhaps the ROKR is a red herring to divert attention while Apple perfects the real deal—pay no attention to the man behind the curtain folks! [Macworld UK]

  • ROKR battery life: Motorola is claiming music time lasts for 15 hours using wired headset, up to 6 hours using surround sound. But everyone agrees that is optimistic. [Mobiledia]

    Continue ROKR-ing after the jump...

  • rokrhand2.jpg

  • The ROKR is only one of the iTunes-enabled phone that is likely to be introduced in the coming year. Word is that the iTunes deal is either non-exclusive, or the exclusivity ends after a few months. Ah, a Sony Ericsson with iTunes... dreams don't cost a thing.

  • Motorola may be delivering another iTunes-capable phone before the end of the year. A Motorola product manager droped the nickel (but not the dime) after we whined about the ROKR at the Webster Hall party last Wednesday. (That party, by the way, had terrible attendance. Common, however, served up a great performance.)

  • Add a 1GB MS card to the Treo 650 and what do you get (besides a disastrously expensive phone?): A handset that holds 240 songs. Plus, when the phone rings the music automatically pauses and then the music re-starts when you end the call. No iTunes interface... yet! [Thanks Cesar]

  • Nokia's music phone holds something like 3,000 songs.

  • Amazon.com is selling the ROKR with a $150 rebate, putting the final price at $99 with a $40 service plan, natch. Got to act fast, foks! [I4U]

  • The iTunes Phone Driver is already being delivered in OS X s automatic software update.

    And here are the reviews:
    [I4U]
    [PC Mag]
    [Boston Herald]
    [The New York Times]
    [iLounge]
    [Mobiledia]

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    Mon, 12 Sep 2005 12:30:45 EDT Noah R http://gizmodo.com/index.php?op=postcommentfeed&postId=125064&view=rss&microfeed=true
    <![CDATA[ iTunes AKA ROKR Phone FCC Leak ]]> itunesphone2.jpgSo now we've got an FCC leak of the iTunes phone, known in the WWE as the ROKR!!!! (RAWR!!!!!): a complete manual and some red hot screen shots. Basically, it discusses how the phone works, delivers content etc. I must say, I am quite surprised. I could have sworn they were going to use a gramophone in there instead of a small chip that can play back audio encoded in MP3 and AAC formats. The wonders of our age!

    A bit of leaked documentation after the jump.

    iTunes mobile detailed in Motorola user manual [AppleInsider]

    mot-itunes-mobil-small.gif

    According to the documentation, users of the E790 will be able to launch iTunes via a physical 'iTunes' key and then use the navigation key to operate the software. From the iTunes menu interface, pressing the navigational key up or down will scroll through playlists, while pressing the key right or left will make a selection or return to the previous menu, respectively.
    Once a user has selected a song, iTunes mobile switches to a display screen that will allow users to pause, rewind, and fast forward tracks by pressing the navigational key up, right and left. Meanwhile, the iTunes key will return the user to the menu interface and provide access to a 'shuffle songs' function.

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    Tue, 23 Aug 2005 10:48:07 EDT johnb http://gizmodo.com/index.php?op=postcommentfeed&postId=118674&view=rss&microfeed=true
    <![CDATA[ Motorola ROKR and Reddish RAZR ]]> 32.jpgTricksy, Tricksy Motorola. See, Motorola execs got the folks at MotoRAZR.com all in a tizzy with the ROKR, which may or may not be the iTunes phone, and a reddish pink special-edition RAZR. What you see in the above photo is, apparently, the ROKR. According to MotoRAZR, Motorola bigwig Ed Zander walked over to said MP3 phone and turned off the presentation music. Sly. Then he flashed the pinkish thing at the end of the presentation. Tricky! Then all the Motorola fanboys cheered and threw toast at the stage.

    Say hello to ROKR [MotoRAZR]
    Motorola Razr V3 in Redish Pink? [MotoRAZR]

    UPDATE - They've got all sorts of colors. I want the blue!

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    Tue, 26 Jul 2005 13:04:39 EDT johnb http://gizmodo.com/index.php?op=postcommentfeed&postId=114332&view=rss&microfeed=true