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Tomorrowland

marketing of the future

Disney's Innoventions Dream Home is a Big Ad For Microsoft and HP...But I Still Want It

Recently, Disney announced the grand opening of their new Innoventions Dream Home located in Tomorrowland in Anaheim, Calif. The construction was a collaborative effort between Disneyland, Microsoft, HP, Life|ware and home-builder Taylor Morrison—so naturally the home functions more as a big advertising campaign for current products than an actual "home of the future." Still, I wouldn't mind booting out the fictional Elias family from their 5000-square-foot home to get my hands on some of this tech. More »

house of the future

I'd Rather Live in the Old Disney "House of the Future" Than the New One

Here's two visions of our future home. One has wall-sized TVs, lots of plastic wares and all-electric grooming tools. The other, touchscreens everywhere, smart kitchen counters and auto-thermostats. More »