Every year Ikea’s Soft Toys for Education campaign partners with UNICEF and Save the Children to help raise funds for schools, supplies, and other educational endeavors. And since it’s all about helping children, this year Ikea actually had them design the plush toys being sold for the campaign.
You'd think there isn't much room for innovation when it comes to delivering emergency rations to refugees and disaster victims, but that's not quite the case. UNICEF has tapped design firm Psychic Factory to develop an aid package that not only carries food and water, but also helps build a shelter.
UNICEF's direct mail campaign has put a teary smile on my face. They're sending out baggies of what appear to be lil' plastic toy soldiers, but are actually playing children, reminders of young'ns forced into battle in Africa.