No trip to France is complete without seeing the grand gardens and spectacular palace at Versailles, the place that epitomizes the excess of 18th century France. Who better to lead the tour than everybody's favorite 21st century French band, Phoenix. Plus also too, drones.
When we think of experiments that test bodily reactions to high altitudes, we think of the space program, or at least the airplane industry. In fact, the first careful experiment took place hundreds of years ago, in the gardens of Versailles.
I love it when old works are re-contextualized. Even, like in this case, when it's for an ad.