Gizmodo: viral ad

Samsung N310 Viral Video Is All Gumby and Looney Tunes

Sean Fallon — Thu, 21 May 2009 16:00:00 EDT

If you enjoy the squishy clay-ness of Gumby and the brutal violence of Looney Tunes, you will enjoy the latest viral video for the 10-inch N310 (or NC310) netbook from Samsung.

So what is the message being sent here? The N310 has a colorful exterior? Or is it that visitors to Samsung trade show booths are not easily freaked out by their hallucinations?

Samsung's Viral Grand Prix Ad Says Their Cameras Have Lousy Battery Life

Jason Chen — Thu, 09 Apr 2009 15:40:00 EDT

This Samsung camera viral ad is cool in that it's 2 minutes of stop motion photography featuring gadgets going around a makeshift track, but it's sending the opposite message that Samsung wants.

We don't want to spoil it for you—what little there is to spoil—but the message we get from this is that Samsung cameras have lousy battery life. [Bits and Pieces via Neatorama]

The Hotelicopter Outed as a Fake

Sean Fallon — Mon, 30 Mar 2009 17:25:00 EDT

Admittedly, the renders of the Hotelicopter all pointed to a hoax, but the truth is that we all got swept up in a viral campaign for Yotel airport hotels. [Yotel and Boing Boing Gadgets]

Bruce Lee Plays With Fire In Nokia Viral Ad

Elaine Chow — Tue, 25 Nov 2008 10:00:00 EST

Can't get enough of Bruce Lee secret training videos, even if they happen to just be viral ads for Nokia's Lee-themed N95? Me neither! Following last week's awesome ping pong battle, here's a new clip where a dude playing the Master of Jeet Kune Do lights freakin' matches with his nunchucks! [Youtube]

Bruce Lee Nunchucks the Crap Out Of Ping Pong in Nokia Shill

Elaine Chow — Thu, 20 Nov 2008 22:00:00 EST

A couple of weeks ago, a ten second clip called “Bruce Lee's secret training video,” featuring someone looking like the famous Kung Fu master completely owning at ping pong with a pair of nunchaku, was uploaded to the Chinese Internet. Now, the entire clip is up and... it's a Nokia ad! For a Bruce Lee version of their N96! I guess with the rising middle class already getting jaded with traditional marketing, companies in China are starting to embrace virals. Still, in terms of ads, Nokia seems to have hit on a winning formula. I can't think of many things I love more than Bruce Lee, ping pong and pwnage! [Youku]