Why It's Sad Sony Lost the Videogame Hardware Race at E3

E3's biggest loser? It's Sony. They've been lagging behind for years overall, but to lose at hardware, their strongest suit? What a pity. » 6/18/10 5:01pm 6/18/10 5:01pm

PlayStation Move Isn't Much More than a Wii HD

I had high hopes for PlayStation Move since its announcement. Having played around with various titles for about an hour today, I have to say: if Sony's technology is better, it isn't showing in its first-gen software. » 6/16/10 3:20pm 6/16/10 3:20pm

Sony Responds! "We are never going to be as narrow as Apple"

After our We Miss Sony series ran, I got a call from Sony's head of corporate communications. "You made my weekend very busy," he said. » 3/23/10 1:20pm 3/23/10 1:20pm

Let's Make.Believe Sony Ads Make Sense!

Sony's newest catchphrase, "make.believe," is a fitting reminder that Sony ads make no sense. Laptops take flight, PlayStations become monsters, and pitchmen state plainly that Sony TVs make you better at playing sports. Most of all—look! Play-doh bunnies! » 3/05/10 12:20pm 3/05/10 12:20pm

The Sony Timeline: Birth, Rise and Decadence

At the beginning there were Ibuka and Morita, the founders of Sony. At the end, a clusterfuckassery of blah models. And in the middle, a Big Bang of brilliant electronic gadgets, full of firsts and smallests. Here's the whole timeline. » 3/04/10 6:40pm 3/04/10 6:40pm

Sony's Engineer Brothers

To understand Sony, understand its founders, Masaru Ibuka and Akio Morita. Even though both are now gone, their executive dynasty and its haphazard, emotional governance established the model for the Sony of today—even as it holds Sony back. » 3/04/10 12:00pm 3/04/10 12:00pm

How Sony Lost Its Way

More than anything, Sony's lost its spirit, spending too much time telling us it's the greatest electronics company in the world and not nearly enough showing us. » 3/03/10 4:00pm 3/03/10 4:00pm

We Miss Sony

There are very few companies in the world whose names provoke not just recognition, but affection. Sony, whose products defined gadgetry in my youth, has lost its way. I want them back. I miss loving Sony. » 3/03/10 2:20pm 3/03/10 2:20pm