There's a lot written about the Apple App Store and Android Market, but they're hardly the only games in town. Here's your comprehensive look at the entire app ecosystem. Spoiler: it's huge.

We spoke at great length about how Microsoft will be offering apps on the Windows Phone 7 Series Marketplace, but until now hadn't seen exactly what it'd look like. Pocket Now has grabbed the goods, which you can see underneath.

Microsoft added a few nice new features to its Windows Mobile Marketplace today, including enhanced security and a nice-looking store that can be accessed from your computer's browser, much like Xbox Live.

According to a developer on XDA, the already slack copy protection for Windows Marketplace is a complete joke—with a "hunch" and five minutes, he was able to get around it, creating unlimited copies of paid apps.

Giz readers have confirmed that Microsoft's app store for 6.5 WinMo phones is already live and kicking, a day ahead of tomorrow's global roll-out Windows Mobile 6.5 Phones. Marketplace support for 6.x WinMo phones is expected before the end of the year. Got a WinMo 6.5 handset? Send us some pics of the Marketplace and…

LG's smartphone roadmap includes three upcoming WinMo 6.5 handsets. It's being intentionally mysterious about a full touchscreen device, and a touch slider with QWERTY keyboard. But we do know the GW550 (pictured) will be a QWERTY bar-style model.

Meet the HTC Touch-successor: the Touch2 (previously codenamed the Mega). The 2.8-inch touchscreen will run HTC's TouchFLO interface over WinMo 6.5, which will have a revamped Internet Explorer mobile browser, My Phone backup service, and access to Windows Marketplace.

We know Verizon is talking to Apple about taking on the iPhone, and now the WSJ claims they are playing both sides by talking with Microsoft about developing an iPhone rival.

Microsoft finally got around to giving official word on the stopgap disaster relief measure known as Windows Mobile 6.5, and here it is: Marketplace, My Phone and the new interface are, as expected, happening.