Future Sony LCDs to be Sharp-Powered - Gizmodo Comments

Future Sony LCDs to be Sharp-Powered

riqgeez — Sun, 24 Feb 2008 18:12:31 EST

Sony, Shmony . . .
Pioneer Kuro baby!

Future Sony LCDs to be Sharp-Powered

Substance_D — Sun, 24 Feb 2008 16:54:23 EST

I have a sony Bravia in my apartment, and my parents have the sharp Aquos. Both are 46", so I somehow feel like my family is being brought closer together with this post...At any rate, I like the Sharp's image quality a bit better (both tvs are same resolution), but that might be simply because it's in a professionally designed movie room. Not that my Sony is bad (it looked like the best one in the store) It just doesn't seem to pop its colors like the Sharp. The sharp reminds me of those brightview screens on laptops. Very cool.

Substance_D

Future Sony LCDs to be Sharp-Powered

Smith145 — Sun, 24 Feb 2008 11:06:53 EST

I feel so bad for Sony now. Using the Sharp LCD's is a bad move. Even LG is looking better than the Sharp. And Spectator101, I look at them everyday too! Just take a gander up close to all the Sharp products. Notice that blur in the pixels...notice the checkerboard pattern at the black edges...notice the horrible colors? So does everyone else that walks into the stores.

Funny thing is even the Sharp rep that comes by says that they have lost some of the quality and good looks they used to have. Aquos doesn't mean what it used to. I hope Sony spends a lot of money on the rest of the technology to make up for a terrible core piece.

Smith145

Future Sony LCDs to be Sharp-Powered

rentahero1 — Sun, 24 Feb 2008 09:10:38 EST

Okay, so, it looks like the bottom line of the difference between "panel" and "TV" is in the comments, but so disjointed no one will be able to break it out.

In an LCD, there are three or four basic elements (some of which can be combined in real products):
- Panel
- Backlight
- Inverter
- Controller board

Now, the inverter is probably a non-issue as far as quality goes. Most companies have those quite well handled.
The panel is purely the glass that contains the LCD elements. The video quality can depend on how good the panel is (the LCD mix, how fast it reacts, etc.) but more often than not, what's being compared is the video coming from the controller boards and backlighting.
The controller boards contain all of the smarts (how that particular panel has been calibrated, how to scale video, or decompress, put up menus, etc.)
The actual video you see largely depends on the panel and control board to determine how nice it looks. So, just because Sony and Sharp may share the same panels, you'll see differences in their video output for sure.

rentahero1

Future Sony LCDs to be Sharp-Powered

letterman — Sun, 24 Feb 2008 06:09:17 EST

"LOVE my Sharp Aquos. It's kind of funny to think that Sony will still sell more sets than the Sharp, even if they have the same panel."

You're completely overlooking the fact that inside that tv is more than just an LCD panel. You know, important things that affect image quality like.. oh I don't know... maybe the image rendering engine? color controls?

letterman

Future Sony LCDs to be Sharp-Powered

Type-E — Sun, 24 Feb 2008 02:57:42 EST

So from now on, beware of bandings on Sony

Type-E

Future Sony LCDs to be Sharp-Powered

JayD16 — Sun, 24 Feb 2008 02:41:53 EST

I always thought that sharp screens looked great but they have such horrible quality control I had to go Sony. Hopefully, there won't be a huge influx of dead pixels on Sony screens if this deal goes down.

JayD16

Future Sony LCDs to be Sharp-Powered

powerball — Sat, 23 Feb 2008 21:24:05 EST

If it is true, then they can put resources into something like OLED, then lead they way with that and pass it along for the next innovation. Sony seems to be the pace car for consumer technology these days.

powerball

Future Sony LCDs to be Sharp-Powered

powerball — Sat, 23 Feb 2008 21:21:44 EST

This is still a rumor, right? I mean your title states "Future Sony LCDs to be Sharp-powered" as if its official.

powerball

Future Sony LCDs to be Sharp-Powered

imTheKing — Sat, 23 Feb 2008 20:09:30 EST

@skulldriveshaft: Sony has better technology. Notice how Bravia's look better than Samsung tv's. Its because of the engineering.

imTheKing

Future Sony LCDs to be Sharp-Powered

Canoehead — Sat, 23 Feb 2008 18:53:35 EST

Sony started by purchasing big panels from Samsung, and adding their own boards, processing etc. They also set up a huge joint plant with Samsung to make panels, and to share their respective technological strengths (processing for Sony, making big, bright panels for Samsung).

Canoehead

Future Sony LCDs to be Sharp-Powered

radikaled — Sat, 23 Feb 2008 18:33:45 EST

@pinkfloyd1972: Sony's BRAVIA XBR's use Samsung panels. Now wait a second though, this doesn't mean Sony TV's are Samsung TV's it just means the "glass" is from Samsung. Although, the number of Sony LCDs with Samsung substrate have decreased over the years, which is a direct result of the new joint plant.

Before the joint Samung-Sony plant, Sony went to Samsung and asked for help because their manufacturing capacity for glass substrates could not keep up with demand. Which is a whole other story in itself how Sony kicked themselves in the ass in regards to LCD display technology.... big surprise.

radikaled

Future Sony LCDs to be Sharp-Powered

FLegion — Sat, 23 Feb 2008 18:26:50 EST

LOVE my Sharp Aquos. It's kind of funny to think that Sony will still sell more sets than the Sharp, even if they have the same panel.

FLegion

Future Sony LCDs to be Sharp-Powered

skulldriveshaft — Sat, 23 Feb 2008 18:20:54 EST

So why buy SONY then? go straight to SHARP AQUOS.

skulldriveshaft

Future Sony LCDs to be Sharp-Powered

striggity — Sat, 23 Feb 2008 18:19:07 EST

Sony + Sharp = Shapie?

striggity

Future Sony LCDs to be Sharp-Powered

maven2k — Sat, 23 Feb 2008 17:43:27 EST

I always thought that Sharp had a better looking LCD than damn near anyone, even Sony. When I go to the big-box warehouse type club and look at them side by side with a Sony demo running on all the screens you really can tell the difference.

maven2k

Future Sony LCDs to be Sharp-Powered

Hiphopopotamus — Sat, 23 Feb 2008 17:19:27 EST

Rumor mill churning!
Spider sense tells me the truth,
Sell my Corning stock.

Hiphopopotamus

Future Sony LCDs to be Sharp-Powered

ParJoe — Sat, 23 Feb 2008 16:59:12 EST

GOOD! I hope they put even more of their innovators at work on Playstation and everything associated with it. We can already download movie trailers through the Sony Store....now I want full movies on demand!

ParJoe

Future Sony LCDs to be Sharp-Powered

paradigmious — Sat, 23 Feb 2008 16:36:12 EST

Sony doesn't make their own Cell processors - now Toshiba does.

Sony doesn't make their own TVs - now Sharp does.

Sony doesn't make their own....

paradigmious

Future Sony LCDs to be Sharp-Powered

sdguy — Sat, 23 Feb 2008 16:27:36 EST

Sharp has the most cost efficient and 'green' lcd facility in operation today. I too work with Sony and Sharp panels on a regular basis. Other than the XBR4/5 series the remainder of the Sony line is forgettable.

The Sony/Samsung plant do use the same panels on both televisions manufactured. The power supplies, scalers, remotes are all their own...so Im not sure where the info is coming from in regards to the raw materials...if you mean panels, then you are correct, otherwise consider yourself corrected.

sdguy

Future Sony LCDs to be Sharp-Powered

pinkfloyd1972 — Sat, 23 Feb 2008 16:21:21 EST

Sony does NOT use Samsung panels. ANYWHERE! They share a facility and raw materials. Nothing more.

pinkfloyd1972

Future Sony LCDs to be Sharp-Powered

spectator101 — Sat, 23 Feb 2008 16:06:40 EST

I work with Sony, Sharp and several other big name LCD TVs, and I have to say, GOOD MOVE SONY!!! Sharp has some of the nicest, clearest and crisp looking panels I have seen yet...

And I am looking at them every DAY!

spectator101