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If you've never been to CES, you may not realize the extent to which many will go for a booth that says "come hither." And with Intel getting ready to unveil a new brand identity, it seems fitting that its booth is set to be larger than life (though probably not larger than Sony). Here's a little peek at the busy bees in the Las Vegas Convention Center. We promise to give you more sneak peeks at the show floor—before it's really the show floor—as we get them.

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