
Littering is lazy and selfish and just plain dumb. And it seems like the only people who don't think that are the people who litter. That's why LiveGreen Toronto cooked up these clever ads that combine trash to literally spell out what litterbugs are doing. Maybe they'll realize now.
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The ad campaign uses popular items that are littered—snacks, drinks, containers, etc.—and use the brand name and packaging to form words about how littering says a lot about who you are.



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DISCUSSION
As a Toronto person, first saw these on bus shelters and thought they were really cleaver.
I also wondered if there were any impending trademark infringements, assuming "sampling" packaging to make new words would be troublesome.