The WSJ and reporter Emily Steel get it right, and in a timely fashion when it comes to their story on gadget unboxings, titled "At New Video Sites, Opening Up the Box is a Ritual to Savor". She says the ritual is here to stay. One interviewee, Mr. Nguyen, went so far as to say
"It is an art," he says. "You have to unbox it quickly, and talk about it at the same time."
We agree. So how long before the WSJ starts posting their own unboxing vids on YouTube?
At New Video Sites, Opening Up the Box is a Ritual to Savor [via WSJ]