Apparently Jobs is bullish about this "major new product's" chances. You'd often look for a company to attempt to downplay expectations on a product launch like this, but it's fun to watch Steve pour some fuel on the fire.

COO Tim Cook also gets in on the action with a bit of a taunt during the conference call, when prompted for tablet details:

"I wouldn't want to take away your joy and surprise on Wednesday when you see our latest creation."

Aw, Tim... you're far too kind. [Apple] [Image:Darkpony!]