Baking requires considerably more precision and attention to detail than simply cooking up a meal. If you don't follow a recipe exactly, your creation just won't turn out properly. So this self-measuring spoon will either appeal to bakers who are incredibly detail-oriented, incredibly obsessive, or incredibly inept in the kitchen.
If you think that an LCD-equipped spoon tethered to a computer with multiple cables is overkill, you're absolutely right. But it's overkill in the best way possible. The Smoon automatically adjusts its capacity based on measurements downloaded from the recipe you're following, while the LCD display lets you know what ingredient needs to be scooped up next.
For aspiring bakers it's better than having an executive chef as your assistant. Although, all signs point to it being extremely dishwasher unfriendly which for most of us is an instant dealbreaker. [Keita Watanabe via PCWorld]