The designers at OgilvyOne Athens have designed a bra that posts a tweet on Twitter every time it is unhooked. Happily, it's not a tweet to your mom, explaining you're possibly about to fornicate, but rather it sends a message to @TweetingBra, where it reminds its followers to perform monthly breast self-examinations.
Dave Dombrow, Under Armour's senior creative director of footwear, is tucked away in a random conference room in Chelsea Piers. It's the second time we've spoken to each other but this time it's a little different. Dave isn't showing me what shoes the Baltimore-based sportswear company already has in the market. No,…
Last week, an obscure French sports doctor named Jean-Denis Rouillon went on a student radio station and said that bras were useless, or maybe even harmful to muscles that support breasts naturally. After 16 years of studying the busts of some 300 women, Rouillon had concluded that women should consider going…
Move over, Pokébra, there's a new nerdy way to keep those mammaries contained! Behold the R2-DD2 bra, created by Seamster over at Instructables. Not only does it lift and separate, it contains authentic astromech lights and sounds! Click the video to see the bra in action (so to speak).
Here's an undergarment that offers both lift and Turtle Power. These masked cartoon peepers are ready to stare out from under your less turtle-filled clothes.
These are Super Cool Bras, underwear full of a special gel engineered to remain "soft and supple even when frozen." It's been designed to fight the Fukushima atomic catastrophe, which has made Japan to shut down all of its reactors.
If only this bra existed when I was a young buck fumbling with those darned complicated clasps or straps or chinese finger traps or whatever they call them. For this bra, all you need to do is clap your hands. Watch.
Click to viewI'm not really sure if being welcomed into the country by a bra which speaks three languages will encourage anyone to visit Japan, but I certainly do appreciate lingerie maker Triumph's valiant effort to promote tourism in Tokyo.
Remember the Emergency Bra? It's the lovely brassiere that can save lives. How? When the bra is removed, the cup of the bra can be worn as a gas mask. I'm not joking. It's now available, here's how it works:
Sometimes, you just want to practice your putting. If you're near a woman wearing Triumph's new golf outfit, and you can convince her to take it off, you can putt to your heart's content.
I cannot fathom why someone would surgically shove a silicon bra into her body. Sure, your breast will look perfectly shaped and perky even once clothes come off, but you'll also have bra straps going through your muscles and ribs.
Based on my non-existent Chinese skills, I managed to understand that this inflatable bra makes boobs big, BIG, BIG. And I guess it comes with odd sound effects included? Can someone watch please this commercial and translate for me?
We have covered every crazy snake oil bra out there designed to improve a woman's bust, but so far nothing that claims to alter their shape. That is until the 'Sleeping Bust Up Bra'.
Unlike Pangao's Magic Massage Bra, these bizarre little inserts support (cough) almost any bra to "quickly improve, firm and increase your bust." Apparently, "just a half hour per day" is all that's required to see results.
Oh Pangao, you got me at "Enlarge female's breast obviously: Pangao breast enhancer can stimulate female's breast, accelerate blood circulation and activate cell renewal and hormone secretion through physical massage with forceful vibration balls inside." YES!
Triumph international, the same guys who came up with the eminently practical Chopstick Bra, have channeled their proudly insincere energies into fake-solving Japan's declining marriage rate. Behold... The Marriage Hunting Bra.
Touching a boob is generally a satisfying experience. But what if you could take that thrill to the next level? And no, we're not talking two hands. We're talking soundtrack.
Apparently, the folks in Japan are suckers for snake oil tourmaline trinkets like this bra that was recently unveiled at the Beauty World Japan exhibition in Tokyo. If you are not familiar, tourmaline is thought of as a "miracle electric stone" capable of blocking harmful radiation from cellphones, improving moods and…
Since we showed you the My Chopsticks Bra earlier this week, a video has surfaced, giving us a closer look at exactly how the "concept undergarment" works. The fact of the matter is, it doesn't work; the bowls are just a decorative flourish instead of containers for real food. Indeed, there are chopsticks that are…