Whether you’re constantly searching your own name online (you know who you are) or there’s a topic you want to follow closely, Google Alerts lets you know when new pages hit the web that match your query—and you can convert these results into an RSS feed (or something else) to make them easier to manage.
I love Google Alerts. They're a great tool for tracking the mention of different things online. I use them less as a way to learn about breaking news and more as a way to discover how people are talking about the future. But there are all kinds of things that are messing them up. Well, messing them up for me…
As someone with Google Alerts (how else am I going to keep up with the horrible things some commenters say about me?!), I'm personally chuffed with the inclusion of "Me on the Web" in Google's dashboard.