Full-Screen Ads and Pre-Roll Videos Are Coming to iOS Apps
Apple has announced two new ad formats capable of taking over the entire screen of your iPhone or iPad. The new formats…
Apple's New "iAd Gallery" App Violates Apple's App Guidelines and Probably Should Have Been Rejected
Apple's new "iAd Gallery" iPhone app, which shows off the iAds that its advertisers have purchased, is theoretically in…
Apple Patent Application Shows Ad-Supported Version of OS X
Could Apple be prepping an ad-supported version of OS X? A newly-unearthed patent application shows that they've at…
iAds Are Here Today. This Is What They Look Like.
One of iOS4's tentpole features—right up there with multitasking and folders—launches today. It's called iAd, and it's…
US Targets Apple In iAd Antitrust Probe
Word comes from the Financial Times today that US regulators are planning an antitrust investigation into Apple's iAd…
Apple's New Mobile Ad Terms Keep AdMob Out of iOS
At D8, Steve Jobs said that Apple's move to block outside ad agencies from collecting user information was made to…
How Apple Enabled Google's $750 Million AdMob Purchase
Apple versus Google. That's the major thread these days, two corporate monoliths duking it out for tech supremacy. But…
Adobe Might Be Behind Apple Antitrust Rumblings
Bloomberg says that the possible antitrust inquiry Apple's facing in fact stems from a complaint by Adobe, who was most…
Apple Wants 1/8th of Your iPhone Back—Don't Give It to Them
Make no mistake, iAds are the iPhone user's worst enemy. If Buzz Lightyear were at the unveiling, he'd have rocket…
iAd: Apple's Very Own Mobile Advertising Platform
Apple's been eying mobile advertising ever since as early as January. Today, as part of their iPhone OS 4.0 announcement
On Thursday We'll See the Future of iPhone... Ads?
So, what're you most excited to see at the iPhone OS 4 event in just two days? Multitasking? A brand new interface? Um,…
Rumor: "iAd" Mobile Advertising Platform Is Apple's Next Big Thing
MediaPost reports that Apple's next next big thing, after iPads invade the world next weekend, will be iAd, a mobile…