Amazon has been using its current logo for 18 years. The online retailer started using the logo in June 2000, shortly after it expanded beyond selling books. The logo shows the company’s name, with an arrow that points from the “A” to the “Z” in the name.
Nothing says “Rebirth” like a logo designed to look more in line with your classic logos of years gone by, right?
That’s Uber’s new logo which isn’t a stylized “u” anymore. Which is a weird choice that doesn’t seem at all connected with the name of the brand. Updated with more information and another logo.
Here’s how channel signs—basically those big signs that hang above stores and restaurants across the world—are made. The Science Channel gives us a sneak of the way things are done and it’s surprising that so much of it still requires the help of a human. It’s not all robots! And it’s actually a lot more work to shape…
All week, the internet has been on fire over Google’s bold decision to transform its logo by axing those pesky and decidedly old-fashioned serifs. Guess what? Telephone companies figured that out decades ago.
The old logo uses a complicated serif font which can only be created using bezier curves. All together, it has 100 anchor points, resulting in a 6 KB (6,380 bytes) file. When compressed, the size comes down to 2 KB (2,145 bytes).
“Hey, us, too!” noted Verizon today, with an announcement that their logo would be changing. Someday, at least. Probably tomorrow? Because right there on their website, alongside the bold statement that Verizon’s look must evolve to keep up with its customers, is the old logo.
It’s been a big day in the world of logos: First, Google revealed its brand new, sans serif emblem. Meanwhile, the scandal-stricken icon for Tokyo’s 2020 Summer Olympics was officially killed today following plagiarism allegations. Fortunately, the Internet has already had some replacements in mind.
Google recently changed its logo a little. Now they’ve changed it a lot. And it’s actually a heck of a lot better, too. I kinda love it.
NASA’s current logo dates back to 1959. It’s sort of a mess—a wonderful, retro-nostalgic mess—that’s hard to reproduce and doesn’t scale well. In fact, NASA even changed to a different logo that lasted almost 20 years before switching back. What happened?
In 1988 Timothy Wilkinson, a British designer at frog design in Silicon Valley, was tasked with creating a logo for the biggest peripheral maker in the world: Logitech. The company kept Wilkinson’s logo around for almost 30 years. And while it long seemed weird to me, it’s also completely brilliant.
The screens, they are a’ changing. Facebook has tweaked its logo for the first time since 2005, and if I hadn’t pointed it out, you probably wouldn’t have even noticed.
I’m always goofily interested in tracking the changes that happen to movie studio intro sequences just to see the ridiculous flair they add to them now that they have the technology to do so. This video by Art404 pokes fun of all the studios by merging them into one epic sequence, as if all the studios collaborated to…
FIFA is getting it from all sides right now, and for good reason. Last night the US Justice Department reportedly arrested officials for fraud related to the upcoming World Cups in Qatar and Russia. And even before the arrests, fans were protesting the use of forced labor at World Cup construction sites by hitting the…
Think you’ve got a good party trick? British designer Seb Lester can draw pixel-perfect logos with a few sweeps of his calligraphy pen. I watched in disbelief as he reproduced some fairly complex type using only his steady hand.
Since the announcement of Hillary Clinton’s presidential campaign was no secret, it was her campaign design that was the big reveal of the week. The giant blue H marched its way to the forefront of the breaking news, but at the center of Clinton’s logo is another, far more critical graphic element: The arrow.
I remember always being a little intimidated by MGM's Leo the Lion logo as a kid (big cat! the roar!) so whenever I see the roaring lion logo pop up these days, it always gives me a tinge of nostalgia that no other movie studio logo does for me. It's also the logo that has probably changed least over its nearly 100…
Ennion made me. Those were the words molded on glass vases and jars that survived centuries of dust, change, and trauma all over the classical world. But who was Ennion? And how, in the early years of the world, did his glassware become so famous?