These days, the closest companies will come to fighting with each other is a snarky graph in a keynote presentation, or perhaps a strongly-worded Tweet. Back in 1903, the solution was much simpler: hijack your rival’s presentation in order to publicly shame them.
You are testing a new technology. One night, as you work, a person with a case of the crazies comes in. They hate your new technology. They think it's making them sick. And they have a gun. What do you do? If you're W. W. Bradford, you do something awesome.
Television was hardly a reliable broadcast medium in the early 1930s. But that didn't stop companies from speculating about TV designs of the future. Like this Marconi-brand "radio set of 1960."
Sure Frankenstein's lab had that green guy and Dr. Weird's housed a gigantic mecha-bunny—but these labs! Oobject brings us the lairs of science's greatest minds—the researchers who have given the world electricity, television, the Internet, and LSD!
William Edward Ayrton (source: Wikimedia)Susan J. Douglas has a fascinating essay about early wireless telegraphy in the book Imagining Tomorrow: History, Technology and the American Future, which was edited by Paleo-Future Legend Joe Corn.