Last week, Gotti joined the short list of films to that have received a zero percent “fresh” rating from critics on Rotten Tomatoes. Still, it had an oddly high rating from audiences, and one of the film’s financiers, MoviePass, decided to turn that into a marketing opportunity. The more people looked, the more it…
For the past month or so, inboxes the world over have been awash with emails about updated privacy policies and new permissions required by the European Union’s General Data Protection Regulation (GDPR). You probably haven’t been reading those emails, and that’s bad news for email marketers.
Amazon has been using its current logo for 18 years. The online retailer started using the logo in June 2000, shortly after it expanded beyond selling books. The logo shows the company’s name, with an arrow that points from the “A” to the “Z” in the name.
A sleepwear company has announced that the red version of its popular lingerie line has been given the name “Offred.” Because when I think of a romantic evening at home, I picture government-sanctioned sexual slavery.
This isn’t an April Fool’s Joke. We don’t think. It’s just Deadpool.
Humans assign value to brands. Brands represent wealth, strength, and yes, sex. We are our brands. And for some rhesus macaques in a lab, one brand, Adidas, represents monkey genitalia.
Last month, Coca-Cola announced that it was bringing its billion-dollar tea brand, Fuze Tea, to 37 countries in Europe. The only problem is that “fuze” doesn’t mean what they might’ve liked in German-speaking Switzerland.
As is currently en vogue for any company making a product that ends up in consumers’ hands, Oscar Mayer is expanding its Wienermobile fleet with a phallic flying drone that can (supposedly) drop a single hot dog on someone not too worried about what they’re eating. If Silicon Valley had its way, we’d only eat things…
Oh joyous day! Sing, choir of angels! Just do something jubilant, because those kind executives over at the Coca-Cola company have kindly—benevolently allowed us another chance to purchase the greatest non-alcoholic beverage of all time, Ecto Cooler, just in time for the new Ghostbusters movie to premiere on July 15.
If you haven’t heard, virtual reality is finally happening. Like, for real this time. And everyone wants a piece of the action: CNN, NBA, Sports Illustrated, Showtime Boxing, and TED to name a few. All of these companies have recently used VR as a marketing ploy, and quite frankly, the “experiences” they’ve created…
You probably know at least one person who always tends to bet on the loser. From laserdiscs to New Coke, they adore the unpopular product. Turns out that that’s a predictable trait, and the people who display it are “Harbingers of Failure.”
Human culture has reached a point of no return. The overwhelming barrage of Star Wars merchandise has pulverized the last remaining crumbs of our consumer dignity. Consider this product and cry with us: Star Wars Chicken Hot Dogs with Built-in Ketchup. And it gets worse.
Back in July GoPro announced a way for you to get paid for the videos you shoot via a licensing portal, but now it’s upping the ante. With GoPro Awards, an ongoing contest pays you for the photos and videos you shoot. $500 for a photo, $1,000 for a raw video clip, and $5,000 for a video edit. Not bad.
People who grew up watching Back to the Future: Part II are still waiting on hoverboards, flying cars, and those self-lacing shoes. But there is one product that fans of the film will soon be able to buy: Pepsi Perfect.
Do you celebrate National Onion Rings Day? What about Be Kind to Animals Week? Do you know what you’re buying your significant other for Talk Like a Pirate Day? Time is running out! ThARRRRs just 9 shopping days left!
Google wants to be better at Googling Google. The company is hiring an SEO program manager so Google sites get Googled better. What a world!
Remember ello? It’s the social network that advertised itself as the indie alternative to Facebook, but was then unmasked as VC funded by XOXO founder Andy Baio. Now they’re back, with more VC money, and their new ad campaign is just as cluelessly disingenuous as their last one.
Kentucky Fried Chicken in Germany just cooked up the weirdest fast-food techno-marketing stunt. For a week, restaurants lined their serving trays with disposable Bluetooth keyboards instead of paper liners. Not even joking.
The Apple Watch reviews are beginning to pour in. All those ratings, specs, and comparisons are way too much noise to pay attention to. A more serene, peaceful way of absorbing the essence of Apple Watch is by listening to every adjective the illustrious Jony Ive has used to describe the device.