As is currently en vogue for any company making a product that ends up in consumers’ hands, Oscar Mayer is expanding its Wienermobile fleet with a phallic flying drone that can (supposedly) drop a single hot dog on someone not too worried about what they’re eating. If Silicon Valley had its way, we’d only eat things…
Oh joyous day! Sing, choir of angels! Just do something jubilant, because those kind executives over at the Coca-Cola company have kindly—benevolently allowed us another chance to purchase the greatest non-alcoholic beverage of all time, Ecto Cooler, just in time for the new Ghostbusters movie to premiere on July 15.
If you haven’t heard, virtual reality is finally happening. Like, for real this time. And everyone wants a piece of the action: CNN, NBA, Sports Illustrated, Showtime Boxing, and TED to name a few. All of these companies have recently used VR as a marketing ploy, and quite frankly, the “experiences” they’ve created…
You probably know at least one person who always tends to bet on the loser. From laserdiscs to New Coke, they adore the unpopular product. Turns out that that’s a predictable trait, and the people who display it are “Harbingers of Failure.”
Human culture has reached a point of no return. The overwhelming barrage of Star Wars merchandise has pulverized the last remaining crumbs of our consumer dignity. Consider this product and cry with us: Star Wars Chicken Hot Dogs with Built-in Ketchup. And it gets worse.
Back in July GoPro announced a way for you to get paid for the videos you shoot via a licensing portal, but now it’s upping the ante. With GoPro Awards, an ongoing contest pays you for the photos and videos you shoot. $500 for a photo, $1,000 for a raw video clip, and $5,000 for a video edit. Not bad.
People who grew up watching Back to the Future: Part II are still waiting on hoverboards, flying cars, and those self-lacing shoes. But there is one product that fans of the film will soon be able to buy: Pepsi Perfect.
Every year, when a new tech product is announced, the world divides into two kinds of people: people who line up to buy the New Shiny Thing, and people who rant about how New Shiny Thing sucks. Both of those groups of people are chumps. Loyalty to a brand—whether it’s love or hatred—is a poison that makes you stupid.
Every year, without fail, Apple sells a ton of new iPhones. And every year, the company finds a way to spin the news into a press release about “a new record.” This year is no different: Apple sold 13 million iPhone 6s and 6s Plus models in three days. A new record!
Do you celebrate National Onion Rings Day? What about Be Kind to Animals Week? Do you know what you’re buying your significant other for Talk Like a Pirate Day? Time is running out! ThARRRRs just 9 shopping days left!
Some apps are popular because they’re useful or solve a problem. Others are popular because they’re the Kardashians of apps: they’re famous for being famous. Everyone else is using them, or because they have a big budget and “growth hackers” on staff tasked with building mind share for their company. Before you sign…
Google wants to be better at Googling Google. The company is hiring an SEO program manager so Google sites get Googled better. What a world!
Remember ello? It’s the social network that advertised itself as the indie alternative to Facebook, but was then unmasked as VC funded by XOXO founder Andy Baio. Now they’re back, with more VC money, and their new ad campaign is just as cluelessly disingenuous as their last one.
Kentucky Fried Chicken in Germany just cooked up the weirdest fast-food techno-marketing stunt. For a week, restaurants lined their serving trays with disposable Bluetooth keyboards instead of paper liners. Not even joking.
The Apple Watch reviews are beginning to pour in. All those ratings, specs, and comparisons are way too much noise to pay attention to. A more serene, peaceful way of absorbing the essence of Apple Watch is by listening to every adjective the illustrious Jony Ive has used to describe the device.
We've all spent some time checking out online reviews. While businesses want nothing but good reviews, a new study shows that sometimes mixed reviews can actually help drive up sales. Here's why.
Montreal-based production house 1one Production specializes in bringing marketing stunts to life. So when they decided to make a self-promotion commercial they thought "what would've happened if Jesus had a marketing team to orchestrate his miraculous and popular stunts?" Well, this is what:
The first X-Men movie came out in 2000, long before all of our movie trailers started showing up on YouTube and clever marketing ploys could be forwarded with a click of the mouse. So the marketing department for X-Men decided to try something a bit silly: they played a joke on the people who open Congressional mail.
Imagine you're part of a big brand like Target. How do you convince customers you're cool? If you're not waiting around for one of your employees to become a viral teen hearthrob, how about thrusting them into a virtual reality world? In the latest example of VR advertising, Google and Target have teamed up to let…
You might've seen a mistletoe-toting drone (sponsored by TGI Friday's) pop up in your Facebook feed this week. This idea is both dumb and unoriginal. Some maker-types deployed a mistletoe drone in San Francisco last year. That was cute. This is a marketing stunt.
