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20. Wicked

Grande and Erivo at CinemaCon.
Grande and Erivo at CinemaCon. Photo: Gabe Ginsberg (Getty Images)

Universal went all out for its upcoming musical Wicked, giving all attendees blinking lights to wear that would illuminate the entire room. Stars Cynthia Erivo and Ariana Grande then came out to introduce an extended sequence from the film. The footage looked very lively and really showed the full scope of the story. Or, half of it. Wicked Part One is out November 27. Part Two is next year.