Marvel Studios’ Involvement
Marvel head Kevin Feige is a noted Disney Parks fan, and Serna discussed how that really impacts the collaboration between Imagineering and Marvel. “They’re really amazing partners … Kevin Feige is a fan himself, and it really helps us bounce ideas off that team and really work closely,” he said. “They’re really transparent about things. I mean, like I said, they inform us of major plot points and brought us into that tiny circle of new things very early—which really helped us work [with] them and say, ‘What about this? What about that? And could we do this kind of thing?’ And often the studio is, ‘Yes, more, more, more,’ versus trying to confine us to something.”
