Interview With Head of Sony DSLRs on Alpha
Digital Camera Info has interviewed Mark Weir, the senior product manager for Digital SLR cameras at Sony. They said that they are aiming at the consumer for now and cannot say if they will move in to the professional market. Weir also says that they are utilizing some of the features from Konica Minolta like anti-blur claims that their batteries of "extraordinarily high power" so there will be no worries about the battery life. As for lenses, they are using are auto-focus Zeiss goodness.