This cellphone comes from a dubious Chinese website, so there is no telling whether it is legit enough not to quit. However, a cellphone with a cigarette lighter built-in would certainly be a boon to smokers.
It may also be a great way to burn your pants off. At any rate, even if it is a legitimate product, I wouldn't expect any carriers to pick this up in the States with the whole crackdown we have going on here. [Engadget]