Google's Facebook Rival Won't Be a Rip Off...Says GoogleS

Codenamed "Google Me," Google's rumored Facebook-like site wasn't exactly confirmed by their CEO Eric Schmidt, when talking to the WSJ, but he did have something to say about cloned sites, and how no-one needs 'em.

It's believed that their social networking site will be very online-gaming focused, with developers such as Playdom Inc, EA's Playfish and Farmville-creator Zynga Game Network Inc all being chatted up by Google reportedly.

Facebook's ex-CTO Adam D'Angelo previously confirmed the existence of Google's pet project, and Digg founder kevin Rose even gave it a name—"Google Me," which I'm hoping is just the working name. [WSJ]