Every Last Inch of Coke's New Shelves Can be Recycled

Later this year, you might spot a new addition to your local grocery store—these recycled Coca-Cola shelves, which are the first shelves ever to be recycled 100 per cent. Made from corrugated cardboard, they'll be re-used until they fall apart, and then recycled into brand new ones. Minus the stickiness of Coke spillage, presumably. [Coke via PSFK via Unconsumption]