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HD DVD Paid $150 million to Studios for "Promotional Consideration"

Paramount and Dreamworks went HD DVD exclusive today. Then, a Hollywood news blog reported that the HD DVD camp paid Paramount $50 million and DreamWorks Animation $100 million for "promotional consideration." We asked Paramount and the HD DVD camp about this, and received a quick albeit vague reply: "Whenever we conduct co-marketing, production deals or other agreements, we never discuss business terms." More »

5:39 PM on Mon Aug 20 2007
By Wilson Rothman
12,867 views, 40 comments

Latest by Yonderboy: In other news the format war between vertically rolled papyrus and horizontally rolled papyrus has yet to be decided with more »