At the End of the Day, It’s Just an Apple Store
I don’t get excited about the opening of a store—any store—but I love classic films and Los Angeles history, and this opening is a tribute to both in its own way.
Apple isn’t new to restoring old buildings for retail purposes. The company recently opened a new store in Rome in the Palazzo Marignoli, built in 1873, which was also an impressive transformation. The company called its restoration of Central Public Library in Washington, DC, which opened in 2019 as Apple Carnegie Library, its most “extensive historic restoration project to date.” The company hasn’t said how much any of those renovations cost, but if I had to put a number on it, I would say: a frankly absurd amount.
Those buildings are also beautiful, of course, but to me, Apple Tower Theatre is the best of the bunch—and not just because it’s so close to home.
