Mean Joe Green
The famous “Hey Kid, Catch!” commercial first aired in October of 1979, but when it re-aired during Super Bowl XIV in 1980, that’s when it became an instant classic. The 60-second spot features “Mean” Joe Greene, an American professional football player, who has a sweet moment with a kid as he stumbles out of a game with an injury.
“Hey Kid, Catch!” won a Clio Award for excellence in advertising, and was so popular it was even adapted into a two-hour TV movie, The Steeler and the Pittsburgh Kid.