Microsoft
Long before Microsoft tried to revive its Bing search with ChatGPT integration, Big Tech giant was looking into ways to detect deepfakes. In 2020, the company announced Microsoft Video Authenticator which analyses photos or vidoes and spits out a confidence score judging whether or not the content was digitally manipulated. Microsoft says its detector is able to do this, in part, by detecting fading grayscale elements and minute details possibly undetectable to the human eye alone.
Microsoft’s detector seemed advanced for its time but it’s unclear how well the same system would stack up against the flurry of new advances in AI image generators that have popped up over the past three years. The company even admitted its detection tools can only go so far since the technology powering deepfake continues to evolve at such a rapid clip.
“We expect that methods for generating synthetic media will continue to grow in sophistication,” Microsoft said at the time.
