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Your Check Mark Will Now Cost $20

Photo: pnm-stock
Photo: pnm-stock (Shutterstock)

By far Musk’s most controversial move in his first days at Twitter came when he announced Monday that verification on Twitter would transition to a paid service that runs $20 per month. The billionaire reportedly told a team of engineers they had a week to roll out the feature or they would be fired.

Twitter erupted in protest, with many noting that a $20 fee for the coveted check mark next to your Twitter bio is far more than even the most expensive streaming services. Turning verification into a pay-to-play set up could also undermine a feature that, at least in theory, is meant to prevent misinformation and harassment on the platform by confirming that notable people are who they say they are.