This article in The Observer about the upcoming trend of girl gadgets happens to interview our buddies over at Shiny Shiny, which couldn’t be a better choice, really. And by ‘upcoming’ I mean ‘already eclipsed male spending,’ at least in the US, with 14 percent more money being dropped last year by women than men.
Women are not so interested in how many megabytes it has, nor indeed whether it looks nice, just: “How well does it work?”
It’s only when I buy something that ends up really sucking and languishing in the corner do I ever get the stern eye, which is how it should be.
Read – Hi-tech smartens up to get the girls [Observer via ShinyShiny]
