The CEO Said 75% of Twitter Users Feel ‘Great’ About the Name Change
Despite the name change having been met with skepticism or outright scorn from the business community, Yaccarino said most users aren’t just happy about the name change, they’re excited about the rebrand.
“It’s only been three weeks… three out of four in our user community feel good, a lot of them feel great about the rebrand. They live with us, it’s habitual, they know what we’re about, they know where we’re going.”
