The Real Unreal Preview

Stevenson was brought on to expand on Meow Wolf’s participatory story, “pick your own adventure” tenet. “We have embedded narrative throughout all over our exhibits. So there are characters that have very rich, complicated stories, they’re very fully developed. If you explore all of our exhibitions, you’ll find journals and photographs and all kinds of things that capture this very richly told story world. We do it through design interaction, we do it through costumed characters, we do it through holograms, we have artists of all stripes who come in and do live immersive theater,” he said. “It is essentially this very collectivist approach to to world building. It’s a collective approach to art and story-making. It also fundamentally includes participants and guests into the experience of being co-creators. You see these portals in all the work that we do, right? The whole idea is to keep drawing guests and participants into the story, to let you be the agent who is exploring, what the experience is.”