mGive, a non-profit organization working with Red Cross to collect donations via text message, has announced that they have collected over $4 million for Haitian relief. Jenifer Snyder, mGive's executive director, said that donations are coming in at the rate of $200,000 an hour, though they have capacity to take on more.
By way of comparison, Red Cross collected only $400,000 in mobile donations after Hurricane Katrina in 2005.
To donate in increments of $10, text the word "Haiti" to the number 90999, or visit the Red Cross site for more information. [PhysOrg]