First we lost the ability to make boobs jiggle, then we lost most of our sexy iPhone apps (about 5,000 of them), and now we can't even shop for swimsuits using an app-based catalog? Well, at least we still have Sports Illustrated's Swimsuit app to keep us amused.

As part of its crackdown on all things sexy, Apple has removed an app by swimsuit retailer Simply Beach—an innocent app with content no more sexual than a Sears catalog—yet they somehow managed to leave Sports Illustrated's and FHM's apps in the App Store. How's the decision process set up here? [Cult of Mac]