Coffee enthusiasts everywhere felt the painful sting of pop-culture mockery last night when The New Girl featured butt-of-all-jokes Schmidt bitching about his conical burr grinder. If you watch the show, you know that Schmidt is a sort of combination douche/hipster/trend-whore, not the kind of person your average home-brewer would want to be compared to.

Embarrassing admission: I have to side with Schmidt here. Want great coffee? Need a great grinder. So back off. [The New Girl]