Unity is Spending Big on the Metaverse for Entertainment
Though Unity may not have the same level of cultural cache as some of the other companies on this list, you’ve more than likely played a game or watched a movie that used its 3D development platform in one way or another. So, of course, it’s signaling its intention to make a splash in the gaming metaverse.
Just last week, the company shelled out $1.63 billion to acquire Visual effects studio Weta Digital which has been involved in major blockbusters like Avatar and the Lord of the Rings. The company believes the acquisition will develop a wider arsenal of tools to create what ends up maturing into a user-focused metaverse through multiple digital mediums.
