Last night, scientists from around the world gathered at Harvard's iconic Sanders Theatre for the "24rd First Annual" Ig Nobel Awards, the wonderfully peculiar annual awards ceremony that recognizes those achievements that first make people laugh, and then make them think.
The Ig Nobels are the brainchild of Marc Abrams, and are perhaps the only ceremonial proceedings on Earth where you can listen to real Nobel laureates partake in an operatic ode to coffee's effects on the human sphincter. To quote Amanda Palmer, the Igs are "like the weirdest f-ing thing that you'll ever go to... it's a collection of, like, actual Nobel Prize winners giving away prizes to real scientists for doing f'd-up things... it's awesome."
The theme of this year's ceremony – which you can view in its entirety above – was food, which them was commemorated with the premier of "What's Eating You", a mini-opera about people who stop eating food, and instead nourish themselves exclusively with pills.
Here is the full list of this year's winners:
PHYSICS PRIZE [JAPAN]: Kiyoshi Mabuchi, Kensei Tanaka, Daichi Uchijima and Rina Sakai, for measuring the amount of friction between a shoe and a banana skin, and between a banana skin and the floor, when a person steps on a banana skin that's on the floor.
REFERENCE: "Frictional Coefficient under Banana Skin," Kiyoshi Mabuchi, Kensei Tanaka, Daichi Uchijima and Rina Sakai, Tribology Online 7, no. 3, 2012, pp. 147-151.
WHO ATTENDED THE CEREMONY: Kiyoshi Mabuchi
NEUROSCIENCE PRIZE [CHINA, CANADA]: Jiangang Liu, Jun Li, Lu Feng, Ling Li, Jie Tian, and Kang Lee, for trying to understand what happens in the brains of people who see the face of Jesus in a piece of toast.
REFERENCE: "Seeing Jesus in Toast: Neural and Behavioral Correlates of Face Pareidolia," Jiangang Liu, Jun Li, Lu Feng, Ling Li, Jie Tian, Kang Lee, Cortex, vol. 53, April 2014, Pages 60–77. The authors are at School of Computer and Information Technology, Beijing Jiaotong University, Xidian University, the Institute of Automation Chinese Academy of Sciences, Beijing, China, and the University of Toronto, Canada.
PSYCHOLOGY PRIZE [AUSTRALIA, UK, USA]: Peter K. Jonason, Amy Jones, and Minna Lyons, for amassing evidence that people who habitually stay up late are, on average, more self-admiring, more manipulative, and more psychopathic than people who habitually arise early in the morning.
REFERENCE: "Creatures of the Night: Chronotypes and the Dark Triad Traits," Peter K. Jonason, Amy Jones, and Minna Lyons, Personality and Individual Differences, vol. 55, no. 5, 2013, pp. 538-541.
PUBLIC HEALTH PRIZE [CZECH REPUBLIC, JAPAN, USA, INDIA]: Jaroslav Flegr, Jan Havlíček and Jitka Hanušova-Lindova, and to David Hanauer, Naren Ramakrishnan, Lisa Seyfried, for investigating whether it is mentally hazardous for a human being to own a cat.
REFERENCE: "Changes in personality profile of young women with latent toxoplasmosis," Jaroslav Flegr and Jan Havlicek, Folia Parasitologica, vol. 46, 1999, pp. 22-28.
REFERENCE: "Decreased level of psychobiological factor novelty seeking and lower intelligence in men latently infected with the protozoan parasite Toxoplasma gondii Dopamine, a missing link between schizophrenia and toxoplasmosis?" Jaroslav Flegr, Marek Preiss, Jiřı́ Klose, Jan Havlı́ček, Martina Vitáková, and Petr Kodym, Biological Psychology, vol. 63, 2003, pp. 253–268.
REFERENCE: "Describing the Relationship between Cat Bites and Human Depression Using Data from an Electronic Health Record," David Hanauer, Naren Ramakrishnan, Lisa Seyfried, PLoS ONE, vol. 8, no. 8, 2013, e70585.
BIOLOGY PRIZE [CZECH REPUBLIC, GERMANY, ZAMBIA]: Vlastimil Hart, Petra Nováková, Erich Pascal Malkemper, Sabine Begall, Vladimír Hanzal, Miloš Ježek, Tomáš Kušta, Veronika Němcová, Jana Adámková, Kateřina Benediktová, Jaroslav Červený and Hynek Burda, for carefully documenting that when dogs defecate and urinate, they prefer to align their body axis with Earth's north-south geomagnetic field lines.
REFERENCE: "Dogs are sensitive to small variations of the Earth's magnetic field," Vlastimil Hart, Petra Nováková, Erich Pascal Malkemper, Sabine Begall, Vladimír Hanzal, Miloš Ježek, Tomáš Kušta, Veronika Němcová, Jana Adámková, Kateřina Benediktová, Jaroslav Červený and Hynek Burda, Frontiers in Zoology, 10:80, 27 December 27, 2013.
ART PRIZE [ITALY]: Marina de Tommaso, Michele Sardaro, and Paolo Livrea, for measuring the relative pain people suffer while looking at an ugly painting, rather than a pretty painting, while being shot [in the hand] by a powerful laser beam.
REFERENCE: "Aesthetic value of paintings affects pain thresholds," Marina de Tommaso, Michele Sardaro, and Paolo Livrea, Consciousness and Cognition, vol. 17, no. 4, 2008, pp. 1152-1162.
ECONOMICS PRIZE [ITALY]: ISTAT — the Italian government's National Institute of Statistics, for proudly taking the lead in fulfilling the European Union mandate for each country to increase the official size of its national economy by including revenues from prostitution, illegal drug sales, smuggling, and all other unlawful financial transactions between willing participants.
REFERENCE: "Cambia il Sistema europeo dei conti nazionali e regionali - Sec2010", ISTAT, 2014.
REFERENCE: "European System of National and Regional Accounts (ESA 2010)," Luxembourg: Publications Office of the European Union, 2013.
MEDICINE PRIZE [USA, INDIA]: Ian Humphreys, Sonal Saraiya, Walter Belenky and James Dworkin, for treating "uncontrollable" nosebleeds, using the method of nasal-packing-with-strips-of-cured-pork.
REFERENCE: "Nasal Packing With Strips of Cured Pork as Treatment for Uncontrollable Epistaxis in a Patient with Glanzmann Thrombasthenia," Ian Humphreys, Sonal Saraiya, Walter Belenky and James Dworkin, Annals of Otology, Rhinology and Laryngology, vol. 120, no. 11, November 2011, pp. 732-36.
ARCTIC SCIENCE PRIZE [NORWAY, GERMANY]: Eigil Reimers and Sindre Eftestøl, for testing how reindeer react to seeing humans who are disguised as polar bears.
REFERENCE: "Response Behaviors of Svalbard Reindeer towards Humans and Humans Disguised as Polar Bears on Edgeøya," Eigil Reimers and Sindre Eftestøl, Arctic, Antarctic, and Alpine Research, vol. 44, no. 4, 2012, pp. 483-9.
NUTRITION PRIZE [SPAIN]: Raquel Rubio, Anna Jofré, Belén Martín, Teresa Aymerich, and Margarita Garriga, for their study titled "Characterization of Lactic Acid Bacteria Isolated from Infant Faeces as Potential Probiotic Starter Cultures for Fermented Sausages."
REFERENCE: "Characterization of Lactic Acid Bacteria Isolated from Infant Faeces as Potential Probiotic Starter Cultures for Fermented Sausages," Raquel Rubio, Anna Jofré, Belén Martín, Teresa Aymerich, Margarita Garriga, Food Microbiology, vol. 38, 2014, pp. 303-311.