The folks at the Bluetooth SIG are giving us another reason to go Bluetooth. Their latest creation, TransSend, lets you beam important stuff on a web site (like a bar’s street address or phone number) from your browser straight to your Bluetooth cell phone/handheld. You can beam stuff from any web site and the app also lets you send images. It’s PC-only at the moment and it does require a quick download, but it’s up and running for all you early adopters.