Google Podcasts
Google’s podcasting platform has been around since 2018, but that longevity doesn’t mean much to the Alphabet-owned company, especially as consolidation has become the name of the game across the tech sphere. Since YouTube Music added support for podcasts in April, Google’s own podcast-centric app didn’t have much time to live. The company cited a study saying 23% of podcast listeners in the U.S. go to YouTube, versus the 4% who use Google Podcasts. The app is set to shut down early next year.
