Sony Bravia – Bouncy Balls
The other memorable Sony Bravia commercial that’s a joy to watch again and again featured an even simpler idea than bombarding abandoned buildings with explosive paint. Sony found a quiet and very steep street in San Francisco and released hundreds of thousands of brightly colored balls that bounced their way down it while high-speed cameras captured all the action. To this day, I’m convinced that people who live on this street must still be finding bouncy balls in random places, as much as I want to believe that Sony cleaned all these up afterwards.