The entire concept of self-chilling and heating beverage containers seems cool at first, but by no means is this a fad that will revolutionize the drinking world. Prices will be high and there is something about having an 8th grade science chemical reaction going on underneath the beverage that will be consumed. Regardless I.C. Can is nearly complete on their final model of the self-chilling can. The can will drop at least 30 Fahrenheit in just a few minutes after the reaction takes place. Call me old fashioned, but I ll stick with my ice cubes and refrigeration. [Thanks, Josh!]
https://gizmodo.com/wolfgang-puck-self-heating-can-dissected-112045
Self-chilling beverage can [Griffology]
