Is Star Wars: The Force Awakens being set up for disappointment? You may have seen Deadline’s report claiming the film will obliterate box office records. Exciting stuff, but Scott Mendelson over at Forbes breaks down just how unlikely that is, and why such predictions might make success look like failure.



Disney is putting a lot of Eggs in the Star Wars basket, but I think it’s going to pay off for them. Fan’s didn’t love the prequels and they all made good money, if fan’s like TFA then it’s going to make Avatar money.