Why All the Best Kit Kat Flavors Are Only in Japan
Wasabi, strawberry cheesecake, green tea, dark chocolate, sweet potato. What do these flavors have in common? They’re all KitKat varieties exclusive to Japan. But how did the crispy, break-associated candy get so popular overseas? As Abroadin Japan explains, Nestlé saw huge sales of KitKats every January—the exact time Japanese student take their university entrance exams…