From the MyPetFat.com ‘How It Works’ page:
mypetfat™ consists of a 1oz. replica of body fat and a set of thoughts that are called mind stretches. Together, they are the mypetfat™ program.
mypetfat™ is a way to think differently about weight loss that will create immediate, life changing results for your health.
more than a piece of fat, mypetfat™ will help you with the one and only thing that creates immediate, life changing results your thinking.
I have something like this to remind me of my weight, called MyHairyBagel™. I keep it on my belt and I don’t need a special clip.