Printed Tires Are The Next Generation Of White Walls

Illustration for article titled Printed Tires Are The Next Generation Of White Walls

Appealing to that small demographic who don't know the line between tasteful and tacky, Bridgestone has developed a new printing technology that lets drivers add custom artwork and patterns to the sides of their tires.

Unveiled at the 2012 Geneva Auto Show, the technology uses a two-layer process including the colored artwork and a protective finish so the graphics aren't scuffed off as soon as you drive away. There's no word on how prospective buyers would submit artwork, place an order, or even how much the custom service would cost. But there's definite potential for some clever animated zoetrope-like artwork to be created. [Bridgestone via PSFK via Autoblog]

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Illustration for article titled Printed Tires Are The Next Generation Of White Walls
Illustration for article titled Printed Tires Are The Next Generation Of White Walls
Illustration for article titled Printed Tires Are The Next Generation Of White Walls

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DISCUSSION

AgentRockstar
AgentRockstar

I know what I'm going to print on mine...

1. If lost return to....

2. Do not touch car. I'm watching you.

3. Rollin' Rollin' Rollin'

4. The Scream by Edvard Munch.

5. What are you looking at you weirdo?

6. What goes around, comes around...

7. Weeeeeeeeeeee!

8. I'm a big ol' tire... just spinning.

9. Going and going and going...

8. Any Tire Jokes.

⊙_⊙