Remember when Swatch was cool? They share sort of the same weird out-of-time space that companies like Oakley do—possibly their explosive introductory success knocked them right out of the style/time continuum, where they persist in producing products that are ridiculously out of touch with consensus fashion reality.
Like this MSNDirect SPOT ‘Paparazzi’ watch, which offers “exclusive entertainment information and the opportunity to meet celebrities,” like Bill Gates (so dreamy!), Olympic Gold medalist and well-mascara’d chubby chaser Carl Lewis— maybe even visit the set of The OC to ‘hang’ with Mischa Barton, who will be certain to take notice of the fashionable caustic-orange watch pinching your sausage arms and know instantly you’re one of the fans that really understand what it’s like to be a star. Then you can eat her.
Swatch MSNDirect Smart Watch Paparazzi [WristDreams]
