OK Go

OK Go Perform Underwater With Fish Bowls and Snorkels at Maker Faire

We love OK Go in these quarters, not least because of their stage antics. The band took to the Maker Faire arena over the weekend, and actually played two songs underwater; snorkeled-heads stuck in fish bowls. The video below shows the “behind the scenes” preparation for the soggy gig, where they played This Too Shall…

Tech News Kat Hannaford May 24

It’s True: Mousetrap Never Works

Set to the tune of OK Go’s This Too Shall Pass, this fantastic song/video parodies OK Go’s famed Rube Goldberg video—it’s called Mousetrap Never Works. And it’ll have you fist-pumping in vindication of your misspent childhood. https://gizmodo.com/how-ok-go-built-the-craziest-rube-goldberg-machine-yet-5484736 If you enjoyed the clip, you may also enjoy this highly watchable, 2-minute behind the scenes footage. I’m…

Tech News Mark Wilson May 17

OK Go’s Insane Rube Goldberg Machine Gets a Wicked Interactive Floor Plan

OK Go‘s video for This Too Shall Pass is bananas, thanks to an over-the-top Rube Goldberg Machine. We’ve gotten some behind the scenes info before, but this incredibly detailed interactive floor plan takes it to a whole new level. https://gizmodo.com/ok-gos-embeddable-music-video-for-this-too-shall-pas-5483526 Just for a quick refresher, here’s the original video: The accompanying interactive floor plan lets…

Tech News Brian Barrett Apr 1

Record Labels: Change or Die

It’s a lousy time to be a record label. Profits are tanking, bands are angry—OK Go just ditched EMI—and YouTube and BitTorrent changed the game. Still, some labels are transforming themselves to help musicians in the digital age. “Change or Die” may sound like hyperbole, or an idle threat, but for the music business, the…

Tech News Adam Frucci Mar 11

Q&A: OK Go’s Lead Singer Tells Us Secrets of the Band’s Geeky Videos

With over six million views in six days, OK Go’s video for “This Too Shall Pass” is the latest in their unprecedented string of runaway YouTube hits. Lead singer Damian Kulash shared OK Go’s video philosophy—and history—with Gizmodo. https://gizmodo.com/ok-gos-embeddable-music-video-for-this-too-shall-pas-5483526 Q: At this point, OK Go may have the best track record of anyone at creating…

Tech News Brian Barrett Mar 8

How OK Go Built the Craziest Rube Goldberg Machine Yet

OK Go’s new music video for “This Too Shall Pass” is four minutes of pure Rube Goldberg insanity. And as these behind-the-scenes videos show, it was every bit as monumental an undertaking as you’d expect: https://gizmodo.com/ok-gos-embeddable-music-video-for-this-too-shall-pas-5483526 What started with a two-paragraph synopsis of the band’s vision quickly ballooned into a massive-scale project requiring 20 engineers.…

Tech News Brian Barrett Mar 3

OK Go’s (Embeddable!) Music Video For ‘This Too Shall Pass’ Features Insane Rube Goldberg Machine Sequence

Those crazy cats at OK Go are tugging at our heartstrings yet again, with the release of a brand new video for the song This Too Shall Pass. It takes the Rube Goldberg machine concept to another level completely. https://gizmodo.com/open-letter-from-ok-go-regarding-non-embeddable-youtub-5453042 Not familiar with the Rube Goldberg machine? Oh, but you are—it’s that Mousetrap-like series of…

Tech News Kat Hannaford Mar 2

Open Letter From OK Go, Regarding Non-Embeddable YouTube Videos

In response to fan uproar over being unable to embed OK Go’s YouTube videos, lead singer Damian Kulash wrote the following letter. It’s an eye-opening—and discouraging—inside account of how poorly the major labels manage the music you love. To the people of the world, from OK Go: This week we released a new album, and…

Tech News OK Go Jan 20

Remainders – The Good, Bad and Ugly Stories We Didn’t Post (and Why)

In today’s forgotten corner of Gizmodo that is Remainders, we’ve got OK Go‘s new tech-courting music video, ever more info on the Apple-Lala acquisition, a super (Mario) cross-stitch project, and Ellen Degeneres‘s gadgety Christmas giveaway. Buckle up, you guys. OK Go’s New Music Video Reminds Me of My First Computer OK Go, masters of both…

Tech News Dan Nosowitz Dec 5

OK Go to Rock Moritz Waldemeyer LED Suits on Their Upcoming Tour

First they wowed us with their treadmill love, and now OK Go are looking to light up fans’ lives with the costumes for their upcoming tour. Designed by Moritz Waldemeyer (standing on the right in the fifth gallery picture), who has collaborated with London-based fashion designer Hussein Chalayan, as well as architect Zaha Hadid and…

Gadgets AddyDugdale Nov 26

OK Go Perform Underwater With Fish Bowls and Snorkels at Maker Faire

It’s True: Mousetrap Never Works

OK Go’s Insane Rube Goldberg Machine Gets a Wicked Interactive Floor Plan

Record Labels: Change or Die

Q&A: OK Go’s Lead Singer Tells Us Secrets of the Band’s Geeky Videos

How OK Go Built the Craziest Rube Goldberg Machine Yet

OK Go’s (Embeddable!) Music Video For ‘This Too Shall Pass’ Features Insane Rube Goldberg Machine Sequence

Open Letter From OK Go, Regarding Non-Embeddable YouTube Videos

Remainders – The Good, Bad and Ugly Stories We Didn’t Post (and Why)

OK Go to Rock Moritz Waldemeyer LED Suits on Their Upcoming Tour

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